FxPro Super Rugby Tonight @ AAMI Park – How to make your sponsorship work
FxPro is new to Australia but well known in the rest of the world. They are the world’s leading foreign exchange platform. You can sit anywhere in the world, trading currency on their platform which is simply world class and the best in the industry.
They are known for their sports sponsorships. Last year they sponsored the Virgin Racing Team in the Formula One. This year, since their launch in late 2011, they have taken up the naming rights sponsorship for the Super Rugby. In no time at all, everyone will know the FxPro brand and what they do.
They also invest heavily in PR and game day promotions. Like FxPro on Facebook and you will likely find yourself with 2 good tickets to a FxPro Super Rugby game.
The ever delightful Sophie and Raihan from the Marketing Eye Melbourne office, who will be helping the promotional girls at the game tonight, tried on for size the FxPro shirts. Gorgeous!
Mellissah Smith, Atlanta.


