Marketing Eye

Displaying items by tag: software

Recently I shared a presentation about the value of marketing automation implemented correctly in a business. I gave the presentaton at Cebit 2015 and rather than use a generic case study, I focused on my own company, Marketing Eye, as an example of how to implement marketing automation and gain immediate results.

To give perspective to this, Marketing Eye has a substantial amount of traffic coming to our website each month, mainly due to the popularity of this blog and the effectiveness of our SEO team.
Published in Marketing
Wednesday, 25 August 2010 01:20

Is technology driving your organisation?

Last week I met with an innovative company that has worked with a client of mine in the IT and Sustainability sector on developing technologies to better manage processes within the organisation.