Tag: Small Business - Page 5
Volatile Markets and What That Means For Your Company's Marketing
The US debt issue is bigger than one can imagine. It not only effects the US, but the entire global economy. To find out that our Australian dollar has fallen prey and is now on par again with the US dollar is incredibly disappointing. I have just found out how easy it is to buy everything and sundry online from the US and save big time. I now feel guilty every time I make a purchase in a store locally, because I know that I am being royally screwed when it comes to price.
Why online marketing fails
Being a statistic for failure isn’t much fun-let’s face it. I don’t like the idea, and I bet you aren’t too keen on it either. And when it come to small business, or any business or cause for that matter it is best to avoid it like the plague. This leads me to wonder why so many businesses out there do not invest in a solid online marketing strategy of an effective website.
Put simply- no business will survive without a good website. However, what is most surprising to me is not how bad some websites actually are but in fact how easily these website short comings or problems can be fixed.
Having had a browse around various small business websites recently it occurred to me the magic a good website can do for a small business.
GOALS VS ACTIONS
A new year means many things to many people. If you are an entrepreneur and it is a new financial year, your goals will tend to be around business. Alternatively, 1st of January tends to be a combination of personal and professional goals.
As I look back on the year we have just had, I smile. Why? I think it is more to do with growing – as a person and as an entrepreneur.
Carbon Tax - is it time for small business to take notice?
Starting a BIG business in your kitchen - is all about the ingredients
Driving last minute EOFY sales
If you are struggling to find ways in which to bring in 'last minute' sales and want a refresh - try some of these helpful tips.
1. Ring your entire client base and see what other services you can give them in this financial year so that they can achieve their business objectives.
Challenges for small business when it comes to marketing
Small businesses:
1. Argue, challenge and brainstorm in June and December each year about what they are going to do for marketing in the year ahead. . . and end up doing nothing.
Culture vs People
The Small Business Marketing Machine
It's true. Small business, may be a BIG business online if your machine is well oiled and working efficiently, generating the results that you expect.
Did you make your millions?
End of Financial Year is a reality check for all businesses. Did you do well this year? Could you have done better? Does your team need to be congratulated on their work and achievements? Who are your big spending clients?