Marketing Eye

Wednesday, 12 August 2020 10:34

Claremont - Financial Services

Claremont is an industry financial leader, providing their clients tailor-made services for the full lifecycle management of their assets. Marketing Eye was engaged by Claremont Financial Planning to develop a new website, re-brand the company and develop marketing collateral, stationery and sales decks.

Marketing Eye needed to help with Claremont’s digital campaigns and develop marketing collateral which would highlight their expertise in identifying and providing clients with tailor-made financial solutions. These solutions provided by Marketing Eye helped Claremont to create greater brand awareness within the industry and sector. With our help, we identified a new tone of voice and developed a rebranding which told clients a new story by consistently tying all of the marketing collateral together. As part of the website development, we highlighted the key messaging, which allows clients to easily identify their market position, features, and benefits.




Claremont

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claremont web

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Published in Portfolio
Monday, 11 January 2021 11:00

Effective Types of Sales Enablement

Effective content that generates leads and brand engagement for your company is an invaluable asset. Finding the right fit for what your audience is looking for requires A/B testing, giving you a better picture of what they find most interesting. While a blog page on your website is great for educating and informing customers about different aspects of your service and industry, something like a video can go to even greater lengths to show how your product works. Improve your content marketing efforts to better capture your leads at later points in the sales funnel. 

Published in Marketing
Thursday, 30 August 2018 03:20

Decisionlink - Sales | Technology

DecisionLink ValueCloud® is the first enterprise-class value application for sales, marketing, and customer care. We enable sellers to be “smart about their accounts and specific about their value”. ValueCloud® automates the processes required for our customers to quantify, articulate and defend the competitively differentiated value of their solutions for each prospective buyer. In just a few minutes, ValueCloud® produces a variety of assets such as ROI detail, Challenger scripts, competitive differentiation, pitch decks, and more, articulating the seller’s specific, differentiated value for every deal and every customer. The result is what every business wants…bigger pipeline, a higher level of engagement, improved close rates, higher deal values, and reduced churn.

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Published in Portfolio