Tag: personal brand

Email marketing campaigns can be one of the most effective strategies available to marketers. However, if your marketing emails are left unopened in the inboxes of your recipients then they aren’t doing anything to help your business. By utilizing proper email marketing techniques and practices, you can increase the chance people will open your emails and therefore see your message and possibly click on and engage with the product you are marketing.

Picture this: You’re downloading a new app. You hit the “get started” button and you’re asked to enter your name, birthday (so you can receive a ‘Happy Birthday’ text of course), and email address. You move on to the next step. Now, you’re asked to upload a profile picture. 15 minutes of life pass you by, and you’re still scrolling through your gallery trying to find the perfect picture. The one that shows you from the waist up, with good lighting, and highlights your best features. Why do we this? Because we grew up hearing the adage A picture is worth a thousand words, and we don’t want to say the wrong thing.

Who are you? Do you really know? Do you know what you stand for? What do people think of you?

Your personal brand is everything to the people that count, and means nothing to those that don't.

I always wonder why people try to be someone else when their true self is beautiful inside and out. Why some pretend, while other's have a comfort in their own skin that exudes a brand that has connection, meaningfulness, and realism.

This week, we did something we never do. We stopped. 

If you ever ask a former employee about what it is like to work for Marketing Eye, they always say that there is never a moment to spare. There is always something to do. 

The nature of our business is marketing. As such, we deliver marketing strategy and campaigns for the clients we work with. If we are not executing marketing strategies, we are increasing followers for clients on social media, researching their competitors, educating ourselves on the latest marketing techniques and in general spending time surfing the internet.

If you are anything like me, I get embarrassed when people give me gifts. I much prefer to buy others gifts instead. I am not sure why this is the case and I am sure there is some psychological reason behind the fact that some people like giving and others like receiving.

It saddens me that someone would take a photograph of a woman having a shower when clearly by the expression on her face, she did not authorise for it to be taken.