Marketing Eye

Displaying items by tag: marketing - Page 4

Tuesday, 12 June 2018 13:02

How to Swiftly Close B2B Sales

One of the most challenging parts of selling to B2B prospects is that while they are ready to learn more, they may not be quite prepared to pull the trigger and purchase your service. Usually, there are several stakeholders calling the shots, and they want to weigh all their options.

Published in Marketing
Thursday, 31 May 2018 11:36

The Key to Being a Successful Sales Rep

It’s true, business development and sales jobs aren't for everyone. To be successful in a sales role, the right person has to have a certain level of competitiveness within them.

Published in Marketing
Not long ago, content, influencer, and social media marketing were introduced to the industry and quickly transformed the way businesses reach their target audiences. What was once a new and unique way to build brand awareness is now an overly crowded space full of noise.
Published in Marketing
I once heard the analogy that starting a business is like solving a Rubik’s cube and it knocked me off my feet with its accuracy. As the words rolled off the strangers tongue in front of me, I was immediately thrown back to a time where I was working in an overcrowded office/house alongside twelve other dedicated twenty-year-old somethings trying to build nothing into something incredible.
Published in Marketing
I love Atlanta. I really do. It is like a second home to me, and the people are just fabulous.
Published in Marketing
Marketing Eye Atlanta rocks. They are the most enthusiastic, motivated, fun team we have in the Marketing Eye family. The energy in the office is electric and the vibe in the office would bring anyone's mood to a level of elevation that can only be found when you are doing something you love.
Published in Marketing
Wednesday, 07 March 2018 11:50

Do what you're good at and passionate about

Re-thinking how we do business and why we do business has been an exciting adventure. The fact that we realized that we have been a little laid back with a lot of things, has been an eye-opener. We all are committed as a team in Atlanta to build the business to heights that we never imagined possible and we are all going to do that by thinking differently - and often.
Published in Culture
One of the biggest myths small businesses owners believe to be true is that press releases are only successful for large businesses. You do not have to have to have a full public relations department or be a huge corporation to attract media attention. Whether your small business is interested in building brand awareness, online presence, or SEO, a press release is a cost-effective way to inform people about your company news.
Published in Marketing
Monday, 05 February 2018 12:41

Reasons Your Hesitation Needs to Stop

I talk to a variety of different business owners daily. From entrepreneurs to Healthcare CEO’s, Founders of new technology startups; no matter who I talk to I see the same hesitation when it comes to marketing.  


You understand the importance of marketing, but you’re really afraid to “jump the gun”. Outsourcing your marketing seems like a gamble. If this resonates with you, maybe you should address where this hesitation is coming from.
Published in Marketing
Wednesday, 31 January 2018 11:19

4 Tricks to Gain Customers From LinkedIn

LinkedIn is one of the most powerful social media tools a business can use. With LinkedIn’s main focus being for business, reaching out to people about your company isn’t offensive or intrusive.
Published in Marketing
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