Marketing Eye

Tag: marketing - Page 12

The metaverse is taking the business and technology worlds by storm. If you have read the news lately, there is always something going on regarding this virtual world. While the metaverse is an exciting advancement in technology there are some challenges marketers are going to face.

Here are 5 challenges that marketers are going to face with metaverse marketing. 
Published in Marketing

The metaverse is a virtual-reality space where users can interact with on an immersive, digital environment populated by virtual avatars representing actual people. With the rise in metaverse consumption, companies should utilize their metaverse marketing strategies. The metaverse is going to be a powerful way for your company to market itself, and it is extremely critical to have a strategy for the metaverse, and here’s why. 

Published in Marketing
Tuesday, 01 February 2022 18:27

How marketers climb the corporate ladder fast

When I started out my career in the early 90’s, I wanted to be a marketing manager by the time I was 30 years old. That was my expectation and the goal I worked towards.

There are many ways a marketer climbs the corporate ladder fast, but for those whose family don’t own the business, are not as connected as they could be, or simply have not done a good job of showing worth, there is hope.

Published in Marketing
Tuesday, 25 January 2022 13:09

How Marketers Market in the Metaverse

The metaverse is described as a combination of multiple elements of technology, including virtual reality, augmented reality, and video where users “live” within a digital universe. Being described as a virtual online space characterized by interactivity and interconnectivity. Digital marketers must keep up with the newest technical advancements. Understanding what the metaverse is and its full potential is part of this. What marketers must grasp is that the metaverse is not a fad; it appears to be here to stay and, on its way, to becoming the next big thing. 

Published in Marketing

How we market to consumers has changed drastically over the years. With the changes in technology, we have seen an increase in the usage of digital marketing over traditional within a marketing campaign. Which leads to the question of which form of marketing has the best outcome for your business. We came up with some pros and cons of both digital and traditional marketing to decide which produces the greatest outcome for your company. 

Published in Marketing

Many of us apply for positions on LinkedIn because it’s easy. The job pops up on our feed and simply after a few clicks, we’ve applied. 

We have probably read the first few paragraphs and decided that if anyone gets back to you, you might read a bit more or of course, ignore the email (or in-mail) and move on.

Published in Marketing
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