Marketing Eye

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Tuesday, 11 August 2020 14:07

Carry A Book - Dating App

Carry A Book is a newly launched app connecting book lovers, based on their preferences. In order to build the brand, Marketing Eye engaged in marketing and design assets and concepts by gaining feedback from the app and developing a new website. The implementation of search engine optimization has also been strategized as part of extended branding. Marketing Eye have also implementation a strong presence on social media to build further brand awareness and engagement. There have been successful public relation campaigns through a micro- influencer on Forbes and Ticker Jumpstart Live.

CAB logo

CAB app

CAB businesscard

CAB website
Published in Retail Marketing
Tuesday, 11 August 2020 14:01

Element IP - Legal Firm Marketing

Element IP is a premier boutique intellectual property law firm. Created specifically to service the needs of users of the US patent system, Element IP combines extensive experience in patent procurement, counselling, licensing, post-grant proceedings, and litigation with innovative technology and staffing solutions to provide clients with high-quality work product in a cost-effective and efficient manner.

Element IP engaged with Marketing Eye’s services to develop a branding position. Located in Virginia, Element IP provides clients with the legal proceedings behind intellectual property law. The outsourced marketing efforts undertaken have been the creation of a logo and website which have cultivated engagement and awareness. 

Element IP website updated v3

Element IP website updated v2

Element IP website updated v4
Published in Professional Services
Quest Sanctuary Lakes is a nonprofit, aged care organization based in Victoria, Australia. They provide care for older and aging people with a state of the art facility and fully-trained staff to meet the needs of their clients. In order to reach generate leads and grow the business, Quest Sanctuary Lakes hired Marketing Eye as an outsourced marketing agency to build and design a marketing strategy to accomplish their business goals 

Marketing Eye was engaged by Quest Sanctuary Lakes to develop a marketing strategy which created a deeper online presence and exposure through social media channels and EDMs. A Christmas card campaign and information brochure were also created, highlighting the guest and corporate services offered by the modern apartment-style hotel rooms located only 20 mins from the CBD.

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Published in Not for Profit
Baptist Community Services is a leading not-for-profit aged care organisation that has been serving the elderly and individuals living with disadvantages for over 75 years. Focusing on supporting strong and caring communities that concentrate on improving personal wellbeing and quality of life. Marketing Eye worked with Baptist Community Services to enhance their brand image and awareness by creating printed copy, posters, and pamphlets to educate their audience about social issues within the local community and support local community activities. Marketing Eye also established an enhanced and easily utilized website to promote simplified user experience.

bcs flyer

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bcs web
Published in Not for Profit
Tuesday, 11 August 2020 13:40

Heritage Group - Aged Care - Not for Profit

Heritage Care Group is a Victorian-based state of the art aged care provider, with homes located in both Sydney and Melbourne. As part of the outsourced marketing strategy delivered by Marketing Eye, the focus was branding, lead generation, website design, social media, SEO, and brand awareness. These focal points were executed with billboard promotion, business cards and the design of a website, logo and uniform which was stamped on all documents, email signatures and flyers. Marketing Eye created marketing collateral pieces like brochures and flyers while optimizing an online content marketing strategy.

heritage web

heritage bc

heritage billboard

heritage flyer
Published in Not for Profit
Based in central Queensland, Jarrett Builders specializes in civil, light commercial and residential construction and renovation. Their vast portfolio boasts a range of civil and complex projects, inclusive of mining sites. As the outsourced marketing department, Marketing Eye coordinated and implemented a marketing strategy that involved new asset creation of marketing collateral pieces like brochures and a website redesign. Further marketing efforts have included continual marketing support, engagement on social media, and content creation for their social media channels.

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Kaleidoscope Construction and Building Consulting are a locally owned licensed builder and renovation expert servicing Sydney. With expertise in carpentry and joinery, they offer all-around building services, from conception and design to completion of the build. Kaleidoscope needed a comprehensive marketing campaign to drive customer engagement and increase brand awareness. Marketing Eye was hired to operate as their outsourced marketing department. 

The core strategy implemented by Marketing Eye was to rebrand their image which would appear on new marketing assets. Marketing Eye designed a logo, t-shirt and car banner whilst conjunctively promoting their rebrand on social media platforms such as LinkedIn.

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kaledioscope letterhead

Based in Carrara, Gold Coast and Campbellfield, Melbourne. Willis Bros are the experts in marble and stone benchtops, perfecting and engineering custom designs. They pride themselves on sourcing the best natural and engineered stones at competitive prices. Marketing Eye have been the outsourced marketing department helping perfect their online presence through website redesign and online social media presence.

willisbros web

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After consulting with Bathtime Bathrooms, Marketing Eye designed a marketing strategy that suited their business. Firstly, a user-friendly website enabling clients to gain quotes, book design consults and showcase previous completed work by the company was designed and implemented. Secondly, with continuous support and creation of assets through company brochures, business cards, website design and social media management to ensure that appropriate leads were generated to meet both our client and their client’s needs.

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bathtime web
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