Tag: machine learning

Marketing is a constantly evolving field that requires businesses to stay up-to-date with the latest trends and technologies to stay competitive. One technology that has become increasingly important in recent years is machine learning. Machine learning is a subset of artificial intelligence that uses statistical algorithms to analyze and learn from data. It has become an essential tool for businesses looking to improve their marketing strategies and increase their bottom line.

With the realization that the majority of their customers are online and no longer reading magazines, newspapers, and other dated publications, many companies have turned to digital marketing.

Smart Insights website has recently conducted a survey and there are three areas of marketing that have come up trumps: content marketing, artificial intelligence and machine learning.