Tag: IoT

The Internet of things (IoT) refers to the connected network of physical bias, vehicles, structures, and other particulars bedded with electronics, software, detectors, and connectivity, enabling these objects to connect and exchange data. The IoT has the potential to revolutionise modern marketing by providing businesses with unprecedented levels of data and insights into customer behaviour and preferences. This technology has the potential to transform various industries, including marketing, by providing businesses with real-time data and insights into customer behaviour and preferences. This can help companies to better understand their customers and tailor their products and services to meet their needs.

Smart speakers have been the must-have device in homes for quite some time since its introduction in 2016. According to Digital Music News, 1 out of every 5 Americans owns at least one type of voice-activated speaker.