Marketing Eye

Tag: influencers

Atlanta, a busy and bustling hub of digital creativity and entrepreneurship, boasts a vibrant community of marketing influencers who are shaping the future of the industry. These thought leaders are simply masters in their fields. They are also continually inspiring professionals locally and globally with innovative strategies and valuable insights.

Here are the top 10 marketing influencers based in Atlanta you should follow to stay ahead of your competition.

Published in Expert Marketing Blog
Wednesday, 02 August 2023 20:36

The Marketing Power of the Barbie Movie

The Barbie movie is the most successful movie so far of 2023. The film stars Australian actress Margot Robbie as Barbie and Canadian actor Ryan Gosling as Ken, and it is directed by Greta Gerwig.

Published in Marketing

With the rise of the digital wave, Software as a Service (SaaS) businesses face fierce competition when it comes to gaining brand awareness in the market. With countless new startups entering the scene and established players vying for attention, achieving brand recognition can be a daunting task. However, with the right strategies and a focused approach, SaaS companies can overcome these challenges and create a strong presence in the market.

Published in Marketing
Tuesday, 19 April 2022 00:54

Is Influencer Marketing Worth It?

Companies and businesses spend a large amount of money investing in influencers to bombard consumers feeds and stories with #Sponsored, #AD and #Gifted posts, but is it worth it? Is it triggering their followers and overall audiences or motivating them to run out and purchase the items they promote?

Published in Marketing
Friday, 21 February 2020 09:35

Choosing the Right Influencers for Instagram

Instagram marketing is the way that brands use Instagram to connect with their target audiences and market their offerings. Recently, it’s gained popularity as an exciting method for brands to show off their cultures, recruit new employees, engage with customers, and show off products in a new light.

Published in Marketing

Influencer marketing is when brands partner with key influencers to increase their brand awareness in specific target audiences by utilizing their platform of influence such as Twitter, Facebook, YouTube, LinkedIn, Snapchat, Instagram, TikTok or their blog.
Published in Marketing