Tag: Impact
Friday, 11 August 2023 11:48
Storytelling: The Way Strong Brands Get Their Messages Across
Right now, the world is flooded with information, but only a few pieces of information that truly shine. Perhaps, it's not just what you say, but how you say it that truly matters. The art of storytelling has emerged as a powerful tool for brands to cut through the noise and connect with their audience on a deeper level. By weaving narratives that resonate, evoke emotions, and create lasting impressions, successful brands are proving that storytelling isn't just a marketing technique; it's the heart and soul of their communication strategy.
Published in Expert Marketing Blog
Wednesday, 20 April 2016 08:47
Not Everyone Wants What You Want
I have just spent over a week in regional and rural North Queensland. In the past few years, I have travelled north for a couple of reasons, but namely for work and for a charity I set up in the rural township of Charters Towers.
It's been humbling and a great reminder of what is important in life.
More than money can buy
It's been humbling and a great reminder of what is important in life.
More than money can buy
Published in Culture