Marketing Eye

Tag: graphic design - Page 10

Thursday, 21 February 2019 15:45

How Can Great Branding Increase Sales?

We hear the word ‘branding’ thrown around a lot these days, but what does it really mean for your business? In short, it stands for the unspoken. In the long form, the branding of your business is the first and last thing your customers will see before they make the decision to do business with you.  

It’s the beginning of the new year and if you’re like me, you’re already struggling to maintain your resolutions. This is the case for countless individuals across the world. Why? Mainly due to a lack of planning and execution. The same issue exists for business owners and managers. Let’s take a look:  

Published in Marketing
Wednesday, 31 August 2016 15:09

Best 15 Websites for Creative Marketers

It's not by accident that creative marketers are paid more money, are in greater demand and hold the key to a successful marketing campaign. 

Some are born that way and can come up with a creative campaign on the way to work, other's like to spend their time being inspired by the environment in which they live in, and of course, the one's who are time poor and like to surf the net, find the internet a great source for inspiration.

I personally like a combination of both and collaborative creative ideas always seem to draw the best inspiration from each of the different sources.

If you are looking for inspiration online, here is where I like to go:

1. Behance: 
This is a designers go to point for inspiration. Mostly the designs are clean and creative, and they cross many industry sectors allowing for creatives to be inspired by variety and relevancy which is very important.
Published in Marketing
Sunday, 10 August 2014 00:00

Why graphic design is your biggest weapon

Successful marketers are always prepared for battle. 

Graphic designers can be a marketing company’s biggest weapon, with their ability to create collateral that packs a visual punch.  Tenacious graphic design communicates key messages within seconds, solving problems through the carefully selected combination of type, space and image.  It’s more than an art form; it’s a powerful explanatory tool.

If your market isn’t blown away within seconds of viewing your design, you’re doing it wrong.

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