Marketing Eye

Tag: gifts

Tuesday, 27 September 2011 21:50

What does a gift say about you?

If you are anything like me, I get embarrassed when people give me gifts. I much prefer to buy others gifts instead. I am not sure why this is the case and I am sure there is some psychological reason behind the fact that some people like giving and others like receiving.
Published in Marketing
Thursday, 06 May 2010 23:55

The gift of giving

whitechristmas_gift-300x225Today I received the first call of the year from a client wanting to get organised with gifts for Christmas for key clients. 

You may think that he has allocated too much time to organise, but for many companies, the last minute rush means that not enough thought has gone into it and the gift really does not depict the type of relationship that exists with client and supplier.
Published in Management