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Principal Partners - Financial Planning
As a leader of guided wealth, they needed a leading marketing strategy that would differentiate their services, from other financial services in Melbourne. Principal Partners provide flexible and strategic financial plans and services to help grow the financial position of clients.
Marketing Eye developed marketing assets to help reposition themselves to their desired clients. The assets that were designed included a complete overhaul of their website, the creation of marketing collateral highlighting their services, and public relations services to increase brand awareness.
As part of the branding design, new business cards, brochures, stationery and email signatures were developed. These assets needed to match the aesthetic of the brand and align with the redesign of the website in a cohesive way to help unify the new brand story.


Iris Medical - Medical Service - Healthcare



Healthcare Imaging Services - Medical Services
The process that lead to the new content strategy began with determining the market position, brand mission, and vision and ensuring they all aligned. The marketing assets were then developed attempting to activate branding communication, resulting in the end goal of informing clients of their services. This was executed through the print and advertising assets rolled out, which invited clients to information events and highlighted their savings with bulk billing options, asserting their affordable image.




Marlin Medical - Medical Supplies | Healthcare



Work Life Well - Medical Services


Crystal Clear Ear - Healthcare Marketing
The marketing strategy implemented by Marketing Eye was focused on brand awareness, which was achieved with the creation of advertising posters and social media campaigns. Marketing Eye designed several pieces of marketing collateral to reflect Crystal Clear Ear's modern approach.




Health Cert - Medical | Education


Staebel - Healthcare
To achieve a successful launch onto the market, Staebel reached out to Marketing Eye to be its outsourced marketing company. Marketing Eye provided Staebel with a comprehensive marketing strategy to help Staebel stand out from its competitors. Marketing Eye designed a new logo coupled with a microsite to execute the brand’s key message and product offerings in an online space. With integrated marketing activities, Staebel leveraged achieved brand awareness, name recognition and developed a fresh brand identity.



Waste Guard - Medical Supplies | Waste Management
WasteGuard is a trusted Australian distributor of complete sharps containers, consumable and waste disposal units to dispose of contaminants safely, minimizing the risk to the end-user and wider community. With the mission to provide businesses with guidance and innovative products for infection control, WasteGuard reached out to Marketing Eye as an outsourced marketing company.
WasteGuard was birthed out of an opportunity to sell sharps bins to waste providers. Their primary goal was to generate quality leads in the Australian market and raise brand awareness. As a new brand being launched into the industry, Marketing Eye designed an eye-catchy logo and marketing collateral that improved brand awareness and name recognition to further develop an identity in the market. Marketing Eye further enhanced its existence by developing a user-friendly microsite that showcases leading products and provides businesses with guidance on infection control and waste disposal.


Chemstore Group - Waste Management and Sustainability

