Tag: Christmas

Now that Halloween is over the countdown is on!  With 7 weeks till Christmas there are a few large retailers who have already put together their Christmas displays and holiday marketing campaigns.

Here is your retail holiday marketing survival guide to help you ease through the holidays.

The countdown to Christmas is on and while we are all still enjoying the Spring Racing Carnival, there are a few large retailers who have already put together their Christmas displays and have started their Christmas marketing campaigns.

So what should you do? Do you start early because they have, or do you wait until it is closer to Christmas?

I have put together a reatil marketing "TO DO" list to help you decide what actions to take. 

1. Connect with customers early

In today’s marketing world, there are so many ways to connect with your customers, and when it comes to marketing at Christmas time, the earlier, the better. Especially when it comes to those big ticket items that require some research.

Start sending incentives and loyalty packages out in October, to lure customers to your store over your competitors. Make sure your customers know all about the latest products, and give them reason to purchase early to ensure that they don’t miss out.

Today, marketing happens in real time. Anywhere. Anytime.

While one-way communication is almost dead and buried, there seems to be an influx of 'worried' retailers out there who are scurrying to put the latest 'offer' or 'promotion' in everyone's letterboxes.

Wow! I mean WOW! Did this  year really go that fast?

We are down to the pointy end of the year with only weeks only Christmas or for those who do not celebrate this occasion – to a break from a busy year.