Displaying items by tag: case study
Friday, 21 December 2018 16:50
When marketing a product or service, traditional brochures or collateral just won’t cut it. Why? Because consumers aren’t interested in reading about what you’re selling. They want to hear about why they should purchase, or how a product or service has been implemented successfully. They want to listen to stories. This is why case studies are invaluable in educating customers and increasing conversions.
Published in Marketing
Friday, 23 April 2010 00:15
It’s the final 10!
Published in Small Business Marketing