Marketing Eye

Displaying items by tag: business - Page 6

Tuesday, 16 February 2016 09:40

How To Create An About Page That Stands Out

Writing copy for an about page can feel a little awkward especially if you happen to be writing about yourself.  It can feel like bragging but remember most people are reading your about page to learn about you. They want to know who you are, if you can be trusted to do what you claim, and if they can connect with your brand on any level.
Published in Marketing
Friday, 12 February 2016 08:18

Want To Gain a New Perspective on Marketing?

Working in marketing requires you to be on your toes and knowledgeable about different subjects and ideas. Dr. Seuss once wrote, “The more that you read, the more things you will know.” Reading a book allows you to get a crash course in almost any subject without stepping foot into a classroom.

We love reading here at Marketing Eye, so we put together five books that would help any professional gain some new ideas and perspective.
Published in Marketing
Thursday, 11 February 2016 12:22

What to do BEFORE you interview

Receiving a call for an interview often triggers such mixed emotions. You are bubbling with excitement because you have an interview! Simultaneously however, you are overflowing with nerves because, oh dear, you have an interview. The best way to enhance your performance in an interview is being prepared before you even walk in the door.
Published in Culture
Wednesday, 10 February 2016 08:53

The Mind of An Entrepreneur

Marketing Eye speaks to hundreds of entrepreneurs seeking to grow their businesses every year. Some entrepreneurs are able to achieve growth successfully, and this is because they have a business plan, goals, and a marketing strategy in place. Even though the people we speak with have good intentions, they seem to rely more on luck than a strategic approach. 

Then of course, there are the dreamers who do nothing more than talk about their aspirations and never act on their aspirations. Being an entrepreneur takes a lot of fixed determination, bravery, and thick skin. There are a lot of people that want to see you fail and think that you can do it. Prove them wrong! For an entrepreneur, that's all part of the parcel, and what motivates us to actually deliver upon what may have first started out as just a good idea.

Below are a few things that motivate entrepreneurs to start their own business.
Published in Entrepreneurship
Thursday, 04 February 2016 09:53

Can You Explain Your Business To A 6 Year Old?

Albert Einstein once said, “If you can’t explain it to a six year old, you don't understand it yourself.”

If you can’t effectively explain your business...a business in which YOU yourself immerse in everyday, in a few simple words then how are your customers going to understand it? If customers don't understand your business then they sure as hell don't understand the need for your service or product.
Published in Marketing
Thursday, 28 January 2016 09:10

Here Is Why You Can't Buy Happiness

Marketing Eye is a global digital marketing firm designed to work collaboratively. We share knowledge, creativity, ideas, and experiences between all international offices. Due to the fact that we have a flat organizational structure our employees are self-starters. If employees don’t have motivation or ambition they just simply don’t last long here - but this is always made clear in a job interview.
Monday, 25 January 2016 13:44

The Modern Day Marketing Manager

Great Marketing Managers are a dime a dozen. 

A Marketing Manager can be as capable at 24 years old as they are at 40. It's just working out where your business is heading and whether or not your current marketing team can actually take you there or not.

When hiring a Marketing Mananger you should ask these questions:
Published in Marketing
Thursday, 21 January 2016 09:59

The Secret To Improving Work Life Balance

Our extrordinary client Bob Muscat is Marketing Eye's featured guest blogger of the week. He is a strategy and operations expert with 30 years experience helping companies dramatically improve the profit in their business. His background is unusual because it is extraordinarily varied. He specializes in results – and nothing else! Take a look at his secret to improving the desired balence between work and life.

Published in Guest Blog
How often have you received an automated text from your Telcommunications company, when you could have actually done with some personal service? In telecommunications, where SMS, VMS and social media platforms have taken hold of the way we communicate, it seems that some businesses have lost their personal touch. For those with a customer-centric or client focus, a lack of customer service can be highly detrimental.


It goes without saying then, that the most successful businesses are the ones who utilize new communication tools to their advantage, but never forget that the people they serve are just as important as the technology supplied. RD Direct
is one such company: a telecommunications business that knows how to communicate.

Published in Entrepreneurship
Happy 2016! As Marketing Eye Atlanta kicks off the New Year, We realize that it is time to expand on our wonderful journey towards greatness! No, but really... Marketing Eye Atlanta is looking for a Graphic Designer to work alongside the amazingly talented Art Director, Brandon Reviere!

Throughout this past year Marketing Eye Atlanta has had some of the most amazing experiences, namely through our fantastic co-workers and inspiring clients. They never cease to amaze us with their insights, perseverance and determination to kick goals straight in the ass. 

Published in Management
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