Marketing Eye

Displaying items by tag: business - Page 4

I am an avid lover of everything about Twitter. From time to time I become somewhat obsessed and with a combination of Ashleigh Cameron who is now 20 years old and has worked for Marketing Eye for the past 3 years, from junior through to social media curator - we have forged an organic growth rate of 80,000 plus followers.

Not trying to buy and build, these followers are real and with 97% authenticity, we have done a really good job. 
Published in Marketing
Wednesday, 27 July 2016 13:29

7 Common Misconceptions About Social Media

It is no secret that social media is becoming predominantly popular today amongst marketers and businesses alike. However, if you’re a business that is still not on social media then you most likely have a misconception about social media.
Published in Marketing
The pressure of growing your business is insurmountable with the number of areas that each business has to consider. 

As a company, Marketing Eye has been a company who believes that growth is imperative to keep employees engaged, stay ahead of the curve and invest in areas such as innovation and technology – but this is all not easily funded.

I came across a company recently that sparked my attention:Kabbage.

Published in Entrepreneurship
Monday, 11 July 2016 09:58

All About #Vibez

When people look at you, they don’t just see you. They see your clothes, your hair, your face, and your air. You’ve probably heard the air around you called different things, some call it your presence, others your aura, but I like to think of it as your vibe, which is a little different.

Your presence is how people feel when you’re around them, and your aura is a field of energy that emanates from inside of you. Your vibe is what you send out into the universe. The most important thing about vibes is whatever you send into the world around you is what you get back.This may sound like a bunch of mumbo-jumbo, but it’s important for nearly each aspect of our everyday lives.
Published in Culture
Marketing is instrumental to business growth. It provides the forum for sales to occur. Without it, sales people have a hard job. There have been many changes over the past 12 months and it is becoming increasingly hard for CMO's and Marketing Managers to stay abreast of changes.
Published in Marketing
Thursday, 30 June 2016 10:17

Oh Honey, You Do NOT Have The Eye…

Your third eye, it’s real.

In Buddhism, your third eye, often denoted as a small dot between the eyebrows, is a representation of your minds eye. Many followers of the religion also believe the eye to be a representation of wisdom. Some Hindu philosophers view “the eye”, as an extrasensory perception, that is, being able to see things in your daily life not plain to the naked eye. In other words, the eye allows you to look beyond what you see.

In business, as in both the Hindu and Buddhist faiths, it’s important to open up your third eye; In my line of work, we call that your Marketing Eye.

What does that mean?
Published in Marketing
Thursday, 09 June 2016 09:08

Culture: A System of Values and Beliefs

A bride in India has her hands painted with henna two nights before her wedding. In Chile it is socially acceptable and preferred to arrive late to events. In Japan the number four is avoided at all costs for the similarity in sound to their word meaning “for death.” Being interrupted while speaking is common and not considered rude in Brazil.
Published in Culture
From falling, we remember how to pick ourselves up and keep on walking. In life, we are a bunch of complex creatures, and whether we admit it to ourselves or not, we have many ups and downs on our road to our next destination and beyond.I've had a pretty amazing life. I know that I have been privileged in so many ways; phenomenal family, great loyal long term friends, new friends and great loves. In many ways, I was prized with a place on the podium.

But with that comes a lot of 'stuff' and not all of it is great. As a child I remember being a bit of a silent dreamer. You know the one who never really tells anyone what their dreams are, and keeps them all to themselves. I had good friends then, and many are still the same friends that I have now. They have seen me evolve from a shy child, to an adult comfortable in her own skin.

I've failed more times than I can remember. 
Published in Culture
There are many challenges businesses face with growth, but at some stage in the cycle it becomes second nature to deal with these issues in a sound way.
Published in Entrepreneurship
Once I started accepting that I was in fact an entrepreneur, I started living it. Not quite like those who don't really have a job and say they are entrepreneurs to sound "cool" or so that one would think that they at the very least had some purpose - but more like the type that wakes up every morning and races to the office.
Insights into entrepreneurial adventures are never dull
Published in Entrepreneurship
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