Marketing Eye

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Thursday, 30 August 2018 03:22

Fiscal Solutions - Finance

Fiscal Solutions' team works closely with family offices and their professional advisors to support and implement plans aligned with family goals so that our clients can spend their time where it matters most. From accounting and administrative services to financial consulting, Fiscal Solutions provides completely independent financial insight and support at the highest level. Marketing Eye created a very modern logo and brand collateral to help brand awareness and make the brand stand apart from other finance businesses in the sector.

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Published in Financial

Referred by brethren company Entegra, Marketing Eye was able to provide FrameCo with a full suite of outsourced marketing services as FrameCo worked to redefine their new brand. From a 12-month marketing and communication strategy, website design, Search Engine Optimization (SEO), logo design, email campaigns, blogs, brochures, video direction, to social media and lead generation, Marketing Eye’s marketing specialists worked diligently to complete the entire rebrand meticulously. The FrameCo brand now embodies the fresh and modern look which represents the quality, dependability, and innovativeness of their construction services to customers and prospects.

With the implementation of a strategic marketing plan with Marketing Eye, FrameCo was better able to reach new audiences and communicate their services. Changes to the branding and positioning across all channels have empowered FrameCo to actively engage with new leads and convert them easier and more affluently.

FrameCo offers contractors and builders a new and improved method or process of construction through prefabrication. From their plant in the city of Cleveland, Ohio, FrameCo delivers cost-effective and innovative solutions for every step of the building process - economical design, engineering, fabrication, and installation.

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Hogue Insurance Agency is a family-owned insurance provider for individuals, families and small businesses in the City of Dallas. Our team of fully licensed insurance agents provides an unrivaled experience for customers seeking a wide range of coverage options including home, life, auto, renters, business, boating, and specialty insurance. At Hogue Insurance Agency, we’re dedicated to putting the relationship back into the modern insurance experience. Hogue Insurance Agency engaged Marketing Eye to refresh the brand and increase brand awareness. The update to the branding, website and collateral allowed Hogue to better connect with their target audience and increase clientele.

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Published in Professional Services
Thursday, 30 August 2018 03:20

CrossFire - Production

Marketing Eye was initially engaged by Crossfire to solely create a 12-month marketing and communications branding strategy. However, Crossfire was extremely impressed with Marketing Eye’s comprehensive marketing strategy that they decided to sign on to a 12-month marketing retainer. Marketing Eye Atlanta’s outsourced marketing team has so far implemented a logo refresh, brand playbook, brand style guide, and a brand new website design created by our talented in-house graphic designer.

Crossfire is a family owned New York City based AV production house that has been providing high-quality sound, lighting, and video production services for over 7 years to the Tri-State Area and beyond.

Crossfire was founded by CEO Kyle Malenfant. Kyle has over 17 years of professional experience in Audio Visual production services.  Inspired by his unique professional and educational background, which merges exceptional customer service and client relations with the highest standards of event production services, Kyle created Crossfire in 2011. In 2015, Crossfire acquired Pro AV Rentals and in February 2018, Music First Productions, they are both Brooklyn based companies offering similar products and services, these two acquisitions are part of a larger strategic growth plan.

Since its inception, Crossfire has provided customers with the highest quality of services available in sound reinforcement, lighting design, video production, equipment installation, and rental services.  Crossfire's client list includes many recognizable names such as the Associated Press, CBS, the United Nations, Facebook, ESPN, Governors Ball Music Festival, iHeart Media, and the TCS New York City Marathon, to name a few.

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Published in Professional Services
Thursday, 30 August 2018 03:20

Designer Home Comfort - Retail

Designer Home Comfort is the largest ergonomic contemporary leather furniture store in the Metro-Atlanta area specializing in beautifully ergonomic furniture that enhances the way you work, live, and play. Their superior knowledge in ergonomics, home office solutions, custom upholstery, and top-of-the-line leather sectional sofas, recliners, and chairs, makes Designer Home Comfort the preferred and most trusted furniture store and online retailer of functional high-end furniture.


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Published in Retail Marketing
Friday, 31 August 2018 03:19

BrightVolt - Energy | Technology

With a state-of-the-art Research and Development Center in Indiana and corporate headquarters in Redmond, Washington, BrightVolt is bringing superior battery products to market with a global reach. Our rechargeable solid-state batteries can power all types of applications, including hybrid and electric vehicles, consumer electronics such as smartphones, laptops, eReaders and drones, medical and wearable devices and other information technology products. Our patented Polymer Matrix Electrolyte (PME®) technology allows for batteries with 25% greater energy density than other Lithium-ion batteries while at the same time making these batteries cleaner, safer and more environmentally friendly, all at a lower total cost of production. In order to continue to growth in the industry BrightVolt needed seperate itself from it's outdated brand personality and values. To accomplish this Marketing Eye developed a 12 month marketing strategy which included a complete brand overhaul. The new branding visually embodies the values and vision of the new structure and focus of the business. To compliment the new look BrightVolt Marketing Eye also created supporting collateral, social media, brand messaging and refreshed the website.

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Published in Energy
Thursday, 30 August 2018 03:19

Cloud & Wire - Technology | Cloud Solutions

Cloud & Wire provides customers with innovative and emerging solutions in enterprise collaboration(Phone, Fiber & Call Center), Global Data Center Solutions(Public, Private & Hybrid Cloud Solutions) and Process management from project concept to contract. The advice is free, the service is unmatched.

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Published in IT and Biotechnology
Who would have thought 10 years ago that Atlanta would be named amongst the top technology hubs in the world? Certainly not me, and for good reason. While Georgia Tech is renowned for producing the best technology developers in the US, they don't often stay here. They head to Silicon Valley, Tel Aviv, New York or Rotterdam. Basically, they go where the money is and the innovation is just part of everyday life.
Published in Marketing
Consulting firms these days are a dime a dozen and range from freelancers through to large multinationals.
Published in Marketing
New York, New York... if only you didn't excite me so much! After 20 years or so traveling to New York often throughout the year, I am without a doubt the most excited person that has ever landed. I feel like a child in a candy store, except the store is seriously large and even if I stayed there a lifetime, I would never get to experience everything it has to offer.
Published in Marketing
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