Marketing Eye

Wednesday, 23 May 2018 14:55

The Lie About Leadership

Do you ever wonder whether or not you are being the best leader you can be in your workplace? Could your company have higher ROI’s and greater efficiency if you tweaked your leadership style a bit? Do you have to change who you are for the sake of success?

Published in Marketing
Hey entrepreneurs, are you still sitting on your hands scared to make the next move when it comes to important business decisions? What is stopping you? Are you indecisive or do you have no idea what you should do next? So many entrepreneurs have awesome ideas, however so many of these ideas never get past the just an idea stage. We are almost a quarter of the way through 2016 and business people are still trying to figure out their next level plan. Stop and go agendas at the end of the only costs businesses time, money and an ability to be more successful.
Thursday, 11 February 2016 12:22

What to do BEFORE you interview

Receiving a call for an interview often triggers such mixed emotions. You are bubbling with excitement because you have an interview! Simultaneously however, you are overflowing with nerves because, oh dear, you have an interview. The best way to enhance your performance in an interview is being prepared before you even walk in the door.
Published in Culture

I totally agree with this. When I first started Marketing Eye, I built it from a perspective that there was no global player in SMB marketing. While this makes perfect sense, it didn't reach the pit of what I really wanted to achieve as a business person, or a leader for that matter. I also had not thought it through.

"I was doing something from a very real, a very honest place, so I think that's why I was able to build an audience," said Gwyneth Paltrow to Fast Company in a recent interview posted on Facebook.

Published in Entrepreneurship
Thursday, 20 August 2015 18:29

A game-changing piece of advice

I am not stupid. At least I don't think I am.

I do try to listen to what others have to say and when someone gives me advice, I usually take it.

I have these two men in my life that are mentors. They are the two men throughout the world that I hold in the highest business esteem. Yes, the world. Not just Australia, but the world.

Their names are Jack Cowin and Peter Ivany. If you don't know who they are, Google them. It will be well worth your while. They are not your average 'smart cookies', they are briliant businessmen - beyond the brilliance of anyone else I have ever met (and I have met people worth hundreds of billions of dollars and spent quality time with them). I think these two guys are better. 
Published in Mellissah Smith
Last month I missed a dinner with a bunch of business women because my diary was overbooked and I was stuck in Atlanta instead of being in Los Angeles. I felt terrible. How did this happen? I am beginning to be quite unreliable with this business group and I respect their time and efforts in putting this dinner together particularly since I don't live in the same city.

The leader, a highly successful international business woman with companies in Europe, UK, and Australia, had gathered a small group of people together as a favor to her cousin, for a woman that she didn't know.

Always ready to help out, THE LEADER, gathered seven or so women that all run successful businesses together to meet for dinner. As they all arrived, they introduced themselves and talked about what they did and where their businesses were going. All normal stuff in a meeting of like-minded individuals there for the sole purpose of sharing ideas and experiences regarding business.