Tag: advertising - Page 9

Based in Melbourne & Sydney, Tuff Stuff manufactures undercarriage components. Tuff Stuff provides a full range of premium undercarriage products for crawler earthmoving equipment across Australia. Promising to deliver best-value products instead of cheap prices, Tuff Stuff is a one-stop-shop for reliable products providing customers with the best experience when it comes to sourcing undercarriage parts.

Tuff Stuff’s rubber track, rubber pad and undercarriage parts meet stringent quality control standards while maintaining a more budget-friendly price than ‘genuine’ or ‘OEM’ alternatives. In short, Tuff Stuff stands for delivering a reliable, stable, highly responsive and friendly service to consumers in the Australian earthmoving industry.

Marketing Eye contributed to Tuff Stuff’s brand awareness by transforming their marketing strategy to align their offerings with their key messages and aims. The marketing consultancy firm was able to develop information booklets focusing on what Tuff Stuff does and what services they provide. All marketing collateral created matched the company’s website design enabling greater brand recognition and awareness.

Manuelina Culinary is an Italian culinary program that provides a culmination of knowledge from professionals who are the top in their field and are continually updated to accommodate a highly competitive and forever changing industry. Each program is rooted in culture, science and creativity while concentrating on the basic principles of taste texture and flavor. Each program starts from the basics and quickly accelerates, and so in this way, regardless of previous culinary experience, all students end at the same point. Marketing Eye worked with Manueline Culinary to create modern redesigned collateral to increase brand awareness and consistency.

SmartPM (formerly Construx Solutions) is a real-time automated analytics platform that translates construction schedule data into objective reliable, and concise visuals all stakeholders can understand and utilize proactively to address critical project risk issues. Automation allows for on-demand answer so better decision can be made and the project can move forward. Marketing Eye developed a marketing strategy for Construx to redesign several logos from their main brand and software solutions to increase brand awareness and consistency. Marketing Eye developed EDM campaigns, marketing collateral, and branding services to support the new branding position of Construx. The new branding reflected their modern processes and tactics to construction automation, an industry where innovation matters.