Drake’s Iceman Is More Than an Album. It’s a Marketing Rollout Masterclass.
When the clock struck midnight and Drake’s Iceman hit streaming platforms, the world expected another album launch. But what happened next set a …
Traits that every marketing manager needs to have to be successful
What makes a marketing department successful is the quality of the marketing manager. A great marketing manager can be the difference between growth and stagnation. We’ve seen a few marketing managers here at Marketing Eye. The thing about them is that they never …
The new year pep talk – what makes your team tick?
First day back in Atlanta and I am excited! I cannot express to you how much I love my US team and how inspirational each and every one of them are.It's been a phenomenal journey, one full of great surprises, obstacles that …
The dreaded “Unfollow” on Twitter – is it you?
Once I lost 1000 followers in a day. I quickly looked back at all my Twitter posts only to find that I didn't write anything that was particularly offensive or would warrant this type of dramatic reaction from my …
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