Marketing Eye

"Digital transformation" refers to how corporations implement technological changes across their operations. We need digital transformation because it improves data collection, aids in resource management, facilitates the delivery of a more satisfying experience for customers, and yields insights into customers grounded in complex data.

Published in Expert Marketing Blog

Setting up a business is the first step, but the work doesn't stop once you have. There are several ways to ensure your business receives maximum brand exposure and reaches its full potential. First, however, you need a roadmap. This is where a marketing strategy and marketing plan can help.

Published in Expert Marketing Blog

The cloud refers to files and software that are running and stored on the internet instead of being stored locally on your phone or computer. The cloud allows you, or others you give access to, to access files easily from anywhere on any device. There isn't just one cloud. Many companies have cloud-based services such as Google Drive, Apple iCloud, Netflix, Yahoo Mail, Dropbox, and Microsoft OneDrive.

Published in Expert Marketing Blog
Monday, 10 October 2022 00:27

The future of cloud in Higher Education

Education has only grown in terms of quality and business. Over the years, the education industry has come a long way. Unlike a few years back, education today is not confined to textbooks and classrooms. 

Although there is nothing wrong with the above scenario, change is inevitable. Who could have ever imagined that a student in one part of the world would be able to pursue a course in a college located thousands of miles away? One of the technologies that drive innovation in this industry is cloud computing. It is an online service that allows physical resources like textbooks, teachers, libraries, and more, over the internet, miles away from school.

Published in Marketing

Digital transformation is how a company integrates digital technologies into all business areas, fundamentally changing how it delivers services or products to customers. Living in the digital era, companies utilize innovative digital technologies to make cultural and operational changes to cater to changing customer needs. 

Published in Marketing