Marketing Eye

Wednesday, 27 October 2021 11:21

New Marketing Recruits That Do This Excel

When hiring a new marketing professional in your organization, you must think a little differently. The same can be said about the marketer you are hiring.

High performing marketers have certain traits and a mindset conducive to success. What that looks like is more similar than you may think.

While it may be scary starting a new role and learning the ropes, it can also be your biggest opportunity to star in a show that you take center stage.

Published in Marketing
Tuesday, 26 October 2021 07:27

How to on-board a new marketing hire

With the current economic climate and the change in sentiment towards working, like many other companies we have felt that there has been a reduction in the number of available good talent in the Atlanta market.
Published in Marketing
Monday, 25 October 2021 08:43

How accounting firms fail at marketing

The world of accounting is ripe for disruption with recent reports from a Sage Survey acknowledging that being "reactive" the most common complaint of small to medium sized businesses with their accounting services providers.
Published in Marketing

With more than 8,000 martech companies in America today, it’s become abundantly clear that the competitive advantage every business is looking for is being sought from the technology sector masterstrokes.

Published in Marketing

The current landscape between financial services firms and their customers remains precarious and dubious, to say the least. Firms are having to navigate boundaries that stand between complete transparency and understanding to develop symbiotic relationships with their customers. Digital marketing helps to bridge the gap between these firms and their customers – something that has been realized and become increasingly essential to firms all over the world amid the Covid-19 pandemic. 

Read on further to learn about 5 powerful and proven digital marketing strategies for any financial service firm.

Published in Marketing
Monday, 04 October 2021 11:06

Lissy Abrahams

Lissy Abrahams is a trained family physiotherapist with a family practice called Heath Group. Heath Group contains a group of trained professionals that really care about the outcomes they get from their clients. Lissy has created several online courses to help couples navigate the many changes they will face in relationship including transition, trauma and communication.

The outsourced marketing department of Marketing Eye have continued to provide support to Lissy Abrahams by optimizing and redesigning her website to enhance clients journey and drive traffic to the landing page. The marketing efforts have enabled Lissy Abrahams to create a deeper online presence and attract more online conversations.

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Published in Professional Services