Marketing Eye
Items filtered by date: June 2017 - Marketing Eye Atlanta
Monday, 31 July 2017 10:30

The Epoch of the Hashtag

The metadata tags go back all the way to 1988 on a platform known as Internet Relay Chat or IRC. That pound (#) symbol was actually being used to group messages, images, and other content on the IRC.

Jump to 2003 where you have Chris Messina, a social technology expert, who asked his following how they would feel about using the pound sign to keep track of conversations on Twitter.

Published in Social Media
Friday, 28 July 2017 15:57

Less Manual, More Automation

Why work harder when you can work smarter and faster? Well at Marketing Eye, we spend a sizeable amount of time researching new technologies to help move the dial forward for our clients and ourselves. Let’s look at some examples of technologies that can help automate your processes and save your team time…
Published in Marketing
Thursday, 27 July 2017 11:12

Find Out Your Office Personality

Yesterday one of our team members shared his results on a recent Glassdoor office personality quiz. Sparking great interest, each of us decided to take the short questionnaire and see what our results were. So what did the results tell us about the dynamics of our office?
Published in Marketing
Wednesday, 26 July 2017 17:42

AI, Good Or Bad?

You have probably seen the recent banter between Mark Zuckerberg and Elon Musk regarding the ongoing debate of Artificial Intelligence. Two of the greatest minds in the tech space going at each other over what should be or shouldn’t be, so what’s all the fuss about? Let’s take a look:
Published in Culture
Atlanta is known for things like Coca Cola, the Braves, the airport, and Southern cookin’. But did you know Atlanta is also known for Trap music?

Atlanta based rapper, 2 Chainz, has said in a recent Instagram post the he “Gave my city an unforgettable experience that the whole world took notice to… that will be carved down in history!!”

So can Atlanta add a new landmark to its books?

Published in Culture
Am I the only one that receives messages on LinkedIn that are a mile long with tons of links and generic language that you know was just copied and pasted?

Probably not.

Published in Social Media
Friday, 21 July 2017 15:50

Going Public on LinkedIn

There’s been a lot of discussion lately around LinkedIn’s new updates. Ever since Microsoft purchased the B2B platform back in late 2016, feature changes have spurred many debates. One such debate has been around increasing the audience size of professionals that use the social site.

Published in Social Media
Businesses both big and small, B2B and B2C, have to deal with the complexities of marketing. So what drives successful marketing? What separates the good marketing teams from the bad ones? In other words, what’s the secret formula to successful marketing? Let’s take a look at at the top three traits of great marketing teams:
Published in Marketing
Wednesday, 19 July 2017 09:57

How to Become a LinkedIn Superstar

LinkedIn has received a pretty bad rap over the past few years. The number of users signing in to their profiles dropped significantly, which is something Microsoft is trying to address after their $26.2 billion acquisition of the giant B2B social platform.

Published in Social Media
Tuesday, 18 July 2017 10:45

LinkedIn Finally Added a Video Feature

I can barely contain my excitement. I can’t tell you how many times I’ve had great videos to share with my LinkedIn network, but haven’t been able to post them until today!

That’s because LinkedIn just released its newest update by allowing users to directly upload video to their newsfeed. So, if there’s a surplus of exclamation marks on this blog, just know that I’ve been waiting for this for a while now.

Published in Social Media
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