Tuesday, 29 September 2015 18:31
A few mistakes we make when hiring people
We often find ourself short staffed as our company is growing at a fast pace. We feel as though we are constantly in catch up mode, yet somehow we deliver for our clients and continue to produce work of a high standard.
Behind the scenes it's a different matter. There is pressure and a constant reminder of the fact that there are so many things that still need to be done.
I am a strong believer in culture and finding the right fit when it comes to hiring employees. I handed over the reigns a long time ago to staff so that they can pick their own colleagues and it works mostly, but doesn't when they too find pressure in finding a person fast. They miss the small steps that always tend to be the most important out of the mix.
Behind the scenes it's a different matter. There is pressure and a constant reminder of the fact that there are so many things that still need to be done.
I am a strong believer in culture and finding the right fit when it comes to hiring employees. I handed over the reigns a long time ago to staff so that they can pick their own colleagues and it works mostly, but doesn't when they too find pressure in finding a person fast. They miss the small steps that always tend to be the most important out of the mix.
Published in
Culture
Thursday, 24 September 2015 18:47
20 Instagram accounts that will inspire you
"Every day do something that will inch you closer to a better tomorrow"
Inspiration is something everyone needs and admires.
I've been terribly inspired of late. It all started with the beautiful and hugely talented Kristina Karlsson sending me a gift pack of inspirational products from her Kikki.k range.
Inspiration is something everyone needs and admires.
I've been terribly inspired of late. It all started with the beautiful and hugely talented Kristina Karlsson sending me a gift pack of inspirational products from her Kikki.k range.
Published in
Marketing
Tuesday, 22 September 2015 18:52
Finally, my commitment phobia has been put to rest
I am completely and utterly commitment phobic on every topic. I won't lie it is the truth.
So, in lieu of my new years' resolutions I bought a house. I have looked around for the dream house for some time and couldn't find it. Quite frankly, I just didn't like other's people's designs or renovations.
So, in lieu of my new years' resolutions I bought a house. I have looked around for the dream house for some time and couldn't find it. Quite frankly, I just didn't like other's people's designs or renovations.
Published in
Mellissah Smith
Monday, 21 September 2015 16:30
10 big mistakes entrepreneurs make
If you are an entrepreneur, and not a someone who thinks that you are always right, then you would realize just how many mistakes you make - usually on a daily basis.
We are human and mostly we shrug it off and learn from them.
Entrepreneurs are renowned for making mistakes because when most of us started, there were no courses on how to be an entrepreneur, and mentorship was harder to come by then it is today.
10 Mistakes that many entrepreneurs make:
We are human and mostly we shrug it off and learn from them.
Entrepreneurs are renowned for making mistakes because when most of us started, there were no courses on how to be an entrepreneur, and mentorship was harder to come by then it is today.
10 Mistakes that many entrepreneurs make:
Published in
Entrepreneurship
Sunday, 20 September 2015 18:32
Why you should outsource your marketing team
As the world continues to change dramatically, marketing is a career that is becoming increasingly difficult to keep on top of.
As a company, we are invested in training and developing our people to ensure that they don't lag behind with a majority of marketers today. This is further endorsed by the fact that in comparison to the US, the update of marketing automation in Australia has been dissimal. It's darn-right embarrassing that marketers or whoever is holding the budget have not yet adopted marketing automation as a way in which to feed the sales funnel and give sales people hot leads rather than cold ones.
Outsourcing your marketing has advantages and disadvanges.
As a company, we are invested in training and developing our people to ensure that they don't lag behind with a majority of marketers today. This is further endorsed by the fact that in comparison to the US, the update of marketing automation in Australia has been dissimal. It's darn-right embarrassing that marketers or whoever is holding the budget have not yet adopted marketing automation as a way in which to feed the sales funnel and give sales people hot leads rather than cold ones.
Outsourcing your marketing has advantages and disadvanges.
Published in
Marketing
Sunday, 20 September 2015 18:24
10 things I'm looking for in a partner
I never shy away from disclosing what it is that I am looking for in this life. I am the first one to call out anyone pretending to be happy alone as a single person, because seriously, life is so much better when you have someone in it to share the highs and lows with you.
Published in
Mellissah Smith
Tuesday, 15 September 2015 18:37
People before strategy; a question you have to decide on
The poison that one person can throw on a company is insurmountable, all made by humans of course in the form of the internet. Yet, we all breathe faith into common sense as a whole and how one complainer, may in fact be the only.
Back in my fathers generation, one bad egg would not have crippled a business, though in these times it would. And so how the world has changed.
Back in my fathers generation, one bad egg would not have crippled a business, though in these times it would. And so how the world has changed.
Published in
Marketing
Monday, 14 September 2015 17:25
Determination to keep going is critical to success
There isn't a leader in the world that isn't driven. They may not be driven by the same things, but they are still very much driven by something that is extraordinary and takes them to a place where they know that failure is not an option.
Published in
Management
Sunday, 13 September 2015 18:29
The reality of international export
I export marketing services. I started a few years back when I decided to expand Marketing Eye into new markets. The most suitable market after much research was America, so I did what any buddying entrepreneur would do and I completed a market research study to make sure that if I started a business there, it was not set up to fail.
Published in
Management
Friday, 11 September 2015 07:08
Employees that step up to the hiring process, own the business
I'm a part-time leader in Atlanta. Actually, less than a part time leader - I am here when I can be but mostly I am running around the world doing other "stuff".
Our brand in Atlanta is growing. I am constantly going out and meeting people who know who we are, what we do and follow us on some sort of social media platform.
It's not by accident that we have grown our business here and it can largely be attributed to a few things:
Our brand in Atlanta is growing. I am constantly going out and meeting people who know who we are, what we do and follow us on some sort of social media platform.
It's not by accident that we have grown our business here and it can largely be attributed to a few things:
Published in
Management