Queensland is the sunshine State. Everyone here is sunny, happy and easy going – at least compared to their southern counterparts.

As a small business owner, April is the month from hell. Trying to fit in everything into one short month that is riddled with too many public holidays and employees recovering from ‘big weekends’ – is the pits.

Most people have had an ill-fated one night stand, where they have drunkenly exposed themselves to the other sex only to wake up with the worst hangover and a feeling of guilt and regret.

Accounts/Administration/Marketing Coordinator – Executive

 Marketing Eye, a boutique agency and one of the industries most well regarded Marketing Organisations, is looking for a bright, skilled and energetic Accounts/Administration/Marketing Coordinator Executive with an interest in marketing and public relations to join us ASAP.

It’s the final 10!

Friday is the best day of the week. You know you have the weekend in front of you to relax, enjoy the company of friends and family and in general, do what you love most.

The picture above says it all. Stylish, designer and memorable. 

I came across Kerryn Howell and Jane Klose, I was amazed by their talent. They are so creative in event theming and design, that you are always guaranteed something truely special.

It’s Thursday and there is still quite a few to go. Why not try these tips?

But wait…there’s more!

If you haven’t received a useful tip by now – you don’t know how 

41. Turn your invoice into a sales tool. Place a marketing message on the bottom with the latest special offer

42. Implement a loyalty program with your customers

My favourite travel company, Cedar Jet Travel has just launched its new website to help customers book their travel online. 

I still love giving Alen a call at Cedar Jet Travel because he really is incredibly helpful and friendly – and always knows the best deals.

It’s getting late… but here are some more…

Believe it or not, by the end of this week, you will have 100 ways to market your small business.

The Australian

Headline: Vicious cycle catches up with Williams

Yesterday, I met with a gentleman who has a great piece of technology, but just doesn’t know how to get it out there.

It’s time to get serious. Very serious! 

Each day, I will publish ways to improve your small business marketing that are simple, yet effective. By Friday, you will have 100 ways in which to promote your business better. If you have some ideas of your own, please comment and I will be happy to add them in. Thousands of people read Marketing Eye’s marketing blog each week, so any great ideas or experiences is greatly appreciated!

When you come up with a new product to sell to consumers, there are so many ways to do it. 

It’s fairly impressive when you open a new retail store, but with the prestige and image of owning a retail outlet comes heartache in making sure you can pay the rent and the wages that accompany having a store.

When was the last time you chose a service provider that you had used before but weren’t too happy with their performance, to provide a service to you?

They say everything comes in threes and for this week only, Marketing Eye tends to agree!

The elite athlete syndrome whereby if you are rich and successful enough – you can have anybody.

Well, alot has happened in aerospace of recent and quite a few million people have been affected. The volanic ash deriving from Iceland has grounded all planes and airports are now laying out beds for passengers to sleep on whilst they wait. It looks like a disaster zone.

Watching the Today Show as I am packing up boxes for a house move over the weekend and I must say that Julia Gillard needs some media training.

15 years ago… big hair, ghastly makeup and daggy clothes. Here I am with one of my best friends, Nicole, in Cairns, North Queensland on a girls weekend away. 

At the time, I worked in marketing for a large retailer and Nicole worked for News Limited. We lived together and like most girls that age, we spent night after night talking about how one day we would do this and one day we would do that. We both had big dreams and were prepared to put in the hard yards to achieve them.

The IT industry is buying less hardware, says Andrew Thomas

It’s been a year of mixed fortunes for IT businesses.

Tiger Woods may be trailing the leaders at the Augusta Masters, but in the last hour he is showing his competitive nature and sheer determination to win.

Something strange is going on.  A lot of successful business people say that there comes a time in your business life cycle that it either plateaus or the business fires with the injection of new products or services.

Sunday is the best day of the week. I lie in bed reading the Sunday papers, skimming through stories that range from general interest through to politics and business. I skip gossip, but spend time reading real estate and travel. I start the day with the herbal tea and usually head out for breakfast with friends in search of the perfect coffee.

Congratulations to Tiger Woods for getting out there and playing great golf.

How many times do you try on a garment that says it fits all but is either too tight for you or way too loose?

The path to business success is never easy but as our entrepreneurial skills improve, our experiences increase and our understanding of the different business dynamics that exist from one organisation to another, it certainly does get to a stage that when faced with an obstacle, we are able to handle it alot better.

Small businesses need marketing and so many of them, just can’t find the time to do it.

Viral marketing is getting harder and harder as the web community grows more and more cynical. Being an elusive spread of a message through the population likened to contagion, Viral Marketing can either hit everyone or no-one at all.

Just when small business thought they were getting back on track, the Reserve Bank issues another rate rise.

Hi,

I am one of those people that has been fortunate enough in life to have been brought up in a safe, loving environment where there was always beautiful food on the table, holidays and plenty of good times.

Tuesday morning, isn’t exactly the fresh Monday start I was looking for, but nevertheless, it is the first day of the working week.

It’s a page 13 3/4 page story in The Sunday Telegraph that’s caught my eye today whilst reading my beloved Sunday papers and it has reminded me the value of online networks, people who have significant brand names and the media.

Whatever happened to boardgames?