Marketing Eye

It’s true. Twitter is addictive. I can attest to that because I can’t go a day without looking at it, sending numerous tweets and then racing to my google analytics account to see what the response is.
Published in Marketing
Monday, 22 February 2010 22:25

Qantas – The Smug Airline

Over the years, I have had wondered how and why Qantas has remained so successful.

Published in Management

Last night I had dinner with owner and head designer of Kookai in Australia along with a group of people that were equally as inspiring at one of Melbourne’s hottest restaurants in Prahran, Fog.

Published in Management
Friday, 19 February 2010 22:32

I am a Tiger… No, I am a mouse!

http://www.youtube.com/watch?v=q349YczkqFk

Once again, you would have to be under a rock not to have heard the latest on Tiger Woods.

All I can say is … oh, dear.

Friday, 19 February 2010 22:29

The Tiger Script – You Be The Judge

Good morning, and thank you for joining me. Many of you in this room are my friends. Many of you in this room know me. Many of you have cheered for me or you’ve worked with me or you’ve supported me.

Published in Mellissah Smith

Having been in business now for 10 years, I certainly have had my fair share of employee attitudes.

 It goes with the territory and it goes with my training as a Manager and ultimately leader of the organisation.

Published in Mellissah Smith
“I will always love you” is my favourite Whitney Houston song. It still sends shivers down my spine. Only Celine Dion matches her spectacular voice. She is just amazing.
Published in Management
Wednesday, 17 February 2010 18:00

When Brands Don’t Deliver On Their Promise

On a trip to the supermarket after work yesterday to buy a few groceries for dinner, I discovered something I wish I had not.
Published in Marketing
Wednesday, 17 February 2010 17:57

A new branded website for just $990

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Every now and then I do a promotion just to see what the response is like. Today is one of those days.
Published in Management
Wednesday, 17 February 2010 17:55

Are you addicted?

I am addicted to twitter, facebook, sweet buscuits, Nutrient Water and Entourage. I can’t live without them and I am so absorbed in each of these things, that I fret when they are not accessible.
Published in Marketing
Here I go blogging away, tweeting about my experiences, updating my facebook with “having a great day” and uploading photographs of a boozy night out with the gals.
Published in Management
Tuesday, 16 February 2010 18:02

Small Business Designs – Big Business

DESIGN ROOM IS GOING BALLISTIC TODAY. WHAT DO YOU THINK?
Published in Marketing
Monday, 15 February 2010 18:11

Will you be my valentine?

According to Wikipedia:  Saint Valentine’s Day (commonly shortened to Valentine’s Day) is an annual holiday held on February 14 celebrating love and affection between intimate companions.  The holiday is named after one or more early Christian martyrs named Valentine and was established in AD 496. It is traditionally a day on which lovers express their love for each other by presenting flowers, offering confectionery, and sending greeting cards (known as “valentines“).
Published in Management
Monday, 15 February 2010 18:08

Is your career going anywhere?

WorkLife-Group-advert-300x135

Last week, Marketing Eye worked with a company that has developed a revolutionary technology platform to help people manage their careers online.
Published in Management
Monday, 15 February 2010 18:07

Cheapest Flights

I love booking flights online. It’s fast, efficient and until today, I thought, cost-effective.
Published in Management
I’m in love!

Another George Clooney movie under the belt and on Valentines Day!
Published in Management
Friday, 12 February 2010 18:42

Generating Great Marketing Ideas

As entrepreneurs, so often we don’t let go - of anything. We control the finances, products, services, sales and marketing. I am sure if there was some research available, it would say that most entrepreneurs of small businesses are control freaks.
Published in Management
So says George Cloutier, author of “Profits Aren’t Everything, They’re The Only Thing” who then goes on to proclaim that “It’s not the economy stupid, it’s you!”
Published in Management
Wednesday, 10 February 2010 18:48

Most Entrepreneurs Know How To Market

It’s not what your marketing company really wants to hear, but hey, it’s the reality.
Published in Management
Wednesday, 10 February 2010 18:46

Practise Unfortunately Does Make Perfect

It makes me cry to think that I can’t be a ‘natural’ at everything I do because god I want to be!
Published in Marketing
Tuesday, 09 February 2010 18:50

Call for Alliance Partners

For the next 2 days, Marketing Eye is hosting a national management meeting for the senior team in Melbourne to discuss the company’s growth plans and the year ahead.
Published in Marketing
Monday, 08 February 2010 18:55

Marketing already to the way-side?

It’s only February 8th and I am already hearing companies say how busy they are. So busy in fact, that they don’t have time to do marketing.
Published in Marketing
Marketing Eye listens to what clients want and quite often adapts what we offer accordingly.
Published in Management
Sunday, 07 February 2010 18:58

Traits of a Rich Man

Saturday night, like any other, I was enjoying a delicious meal with a good friend of mine at a bar/restaurant in Melbourne. I didn’t particularly want to go anywhere, but my friend insisted that I get out of the house - so, eventually I gave in and I did.
Published in Management
Thursday, 04 February 2010 22:00

In Pursuit of Happiness

Jurmaine Health is hosting on behalf of The Art of Living a Meditation Workshop perfect for the stressed out entrepreneurs in Melbourne or for your entire team.
Published in Marketing
Thursday, 04 February 2010 19:00

EVERYBODY is nobody

It’s Friday and yet another person has said that their target audience is everybody.
Wednesday, 03 February 2010 19:03

The Hangover

The perils of being an entrepreneur are many.
Tuesday, 02 February 2010 19:04

The Art Of Selling

Over the year’s I have listened to many people tell me how to sell. I have attended numerous seminars and courses with great’s like Jack Daly and gained invaluable knowledge and motivation on how to attack the sales process in my business.
Published in Management
Monday, 01 February 2010 19:06

Is your brand all over the shop?

I am in Townsville today doing a stocktake of one of Marketing Eye’s medium sized business clients brands.
Published in Marketing
Sunday, 31 January 2010 19:07

No Post Today!

There will be no blog posts today. Please come back tomorrow after noon to find the latest updates.

Warm regards, Mellissah Smith

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