All you have to do is log onto www.effengreatbloke.com.au and register your details and that of your mate’s to have a chance to win a year’s supply of beer for you and your mate. How awesome is that!

In the past 4 months, I have learnt alot about beer. Too much, some would say.

This week, on my return from an overseas holiday, on a boat, I have had an office full of creatives brainstorming viral campaigns for clients at least 12 hours per day.

When a bunch of marketers get together and one happens to be Greek – anything can happen. Not only great ideas, but in this particular case, even better food.