Marketing Eye

Expert Marketing Blog - Mellissah Smith - Page 3

When reality hits, it hits hard

Why do people say that things happen in three’s and then when you have passed that magic number, and it keeps happening, your whole being takes a dive and you have to crawl back to where you were before it all happened in the first place?

The world is a tough place. There are so many obstacles that are put in front of us, that sometimes, we want to stop and take a deep breath and it takes every ounce of will to start back up again.

I don’t profess to know the answers, nor will I ever. It is not possible to know it all and for that matter, to have it all.

2013 has been a monumental year in so many ways. Things have happened in five’s and six’s and while many things have been good, even great, it’s not all positive.

Today, I arrived at the airport. I woke up at 3am in the morning, jet lagged and in desperate need of some sleep. I stayed awake, responded to a few emails and then I prepared myself for the day ahead.
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Do you have a new best friend?

Sitting in the Los Angeles airport after being in Miami Beach for an entrepreneur’s conference, I pick up The Mail on Sunday only to discover a story written about women who meet each other through work.

It’s been five days of the best Miami has to offer coupled by discussing entrepreneurial topics, life and success (or in some cases, lack of) with some very versatile, uninhibited entrepreneurs who all seem content to share stories and experiences while enriching each other’s lives through old-fashion mateship.
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Who's falling in love?

 

When I think of Valentine's Day, I think of rose petals and champagne, caviar and strawberries. Soft music playing in the background and a handsome, romantic man laying beside me looking up at the stars.

It's a dream, one that I would never want to wake up from.

Happy Valentine's Day to all. I hope your Valentine makes your day memorable.
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Never give up on life

It is with great sadness that on the weekend we lost a friend. A man who had so much to offer the world, yet felt that he had so little.

This is the second time in four months, that a friends husband or partner has chosen to end their life, of their own free will, leaving behind small children who will grow up, never being able to share their happy moments or times when they just need some reassurance from their Dad.
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How to get the best start to 2013

“If you focus on results, you will never change. If you focus on change, you will get results.” Jack Dixon.

I woke up this morning feeling a little bit down.

The year has gone so fast – yet, I feel as though I have done so little. I have been chasing my tail trying to accomplish so much – yet, my ‘to do list’ seems to be getting longer and longer. There is so much more to be achieved, but with only 27 days left to the year, it looks as though I have literally run out of time.

Apparently, I am not alone.

Small business owners the world over struggle to fit everything in to their daily schedule – with this time of year marking a time where the scoreboard comes out and crosses begin to appear, with thick red markers firmly reminding entrepreneurs that they have not done enough hard work or scored the goals they needed to win the game.

But do entrepreneurs ever really ‘win’ the game? If you are anything like me, you keep changing the goal posts and every time you get close, you shift the posts just that little bit further. 

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Who should pay for dinner?

One of my close girlfriends rung me today. She hasn't been out on a date in 5 years because she was married and now newly single, was about to embark on her first dating experience.

She asked,"I am new to this stuff, but I am going on a date tonight to a dinner and a movie and I am not sure what the protocol is with paying."

I asked, "do you like him?" 

She said, "yes, he is a really great guy and I really like him".
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Birthdays are great reminders

Today is my birthday. I have finally turned 39, a number that I have been using for quite some time, just to get use to it.

I woke up unexpectantly at 3am and have stayed awake ever since. Instead of going back to sleep, I looked out my window and soaked up the view of the parkland. I don't think I have ever seen it at 3am before. It was beautiful, peaceful and the perfect setting to the start of a new year in my life.
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Things happen for a reason

There is a reason why this marketing blog has been neglected and it's not something that I particularly wanted to share.

And, to some extent, I won't.

However, today I received in the mail a book and it was a reminder that 'everything happens for a reason'.

I travelled around the world twice in six weeks for business and when you do such an exhaustive trip like that, twice, you immediately get a feeling that 'it had better be worth it'. Fortunately, it always is. Afterall, its a journey and when we embark on any journey with an open and honest mind, we move that step forward to realising whatever it is that we were meant to realise.

Both trips were different. Other than for the business aspect, they could not have been more different. The first trip was one of adventure, excitement, opportunity and putting in place things for the future that needed to be put in place.
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Things about life we should always remember

Things about life we should always remember

Sometimes, life doesn't go as planned. And that is ok.

As we continue to embark on the journey of life, we will experience it in it's enormity. Sometimes we will be so happy, we will literally want to pinch ourselves. Other times, we will be grateful and know that we are lucky to be in the position in life that we are in. There will be times where we will be sad and disheartened, but those, we hope will be few and far between. They will only help us build character and learn what we want out of life and what we do not.

I have had a few days of being disappointed by someone else's actions. But that's ok. They are living their life and I am living mine and at the end of the day, it's their life to live and we can only choose our own paths and learn the lessons we need to learn from our own experiences.

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What does a nightmare mean?

Last night, I had the most awful dream, that a friend who has been unwell, was pushing himself to the limit and not letting himself get better, had a car crash. It felt so real. In the dream, I found him all mangled, and lifeless. After months in hospital, it was time for him to get out, but there was no-one to look after him, as he had literally no-one in his life. No-one knew what to do, and no-one felt it was their responsibility. I started to cry in my dream because I felt for him. Then, the tears streaming down my face woke me up. I was completely shakened. It felt so real. The pictures in my dream were so real. It took moments before I realised that it was just a bad dream.
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What We Can Learn From Our Mothers

In Australia, it's Mother's Day today.

A day that we show appreciation for our Mother's and tell them how important they are to our lives.

My Mother is an interesting woman. She is highly religious, has an incredible sense of resilience and shows compassion to people around her like no-one I have never seen before.

As a child, I remember looking up to her. I loved that she wasn't showy like some other people's Mother's and that she always stood in the background, quiet, yet very supportive. She was the type of Mother that would bake a cake, pop into the school unannounced and give a slice to each of the kids in our class so that they could enjoy her delicious baking for morning tea. Knowing that I had a phobia of eating food out of a lunchbox, she also use to drive 10 kilometres to drop me off fresh lunch, or my favourite fish and chips, on days when the canteen didn't operate - so I would not starve.
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I see the number 8 - what do you see?

I see the number 8 - what do you see?

Ever wondered why you see the same number by coincidence over and over again?

While researches say that it is merely a case that our minds just recognises a number and attunes itself to it, could it really be more than coincidence?

My number is 8. I park always in a carspot that has an 8 in the digits, I feel lucky when it is a date with an 8 in it, any ticket I receive always has an 8 and the address of many places that I go to has an 8 in it.

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