Who has had a bad coffee? I am sure that 100% of people have had an experience of a bad coffee and no doubt will continue to as our favourite brands are not always available, where we want them to be. The coffee industry is a burgeoning industry, and locally in Australia, companies like Vittoria Coffee has pioneered the coffee industry and taken a significant dominance in the buying decisions of not only coffee shops but also to consumers who pick coffee off the shelf at the local Coles or Woolworths stores.
Thinking about where you business is heading in 2011 and want to increase the value of your company? Each year, I pull out of my library Verne Harnish’s ‘Mastering the Rockefeller Habits’ to re-think my business strategy and develop some smart systems within the business to increase its value. 
My marketing and creative teams are sitting around this afternoon having a chat about what comes up on google and what does not. I of course, with my extensive experience with marketing websites to ensure that they are number one on google or at the very least on page one, have skited that I can make any term a winner. 
Like many of my friends, clients and colleagues, I have a facebook page. I use it to keep in contact with friends and of course for marketing. Before I had an iphone, I hardly ever checked my facebook page and would often give my password to friends who liked to know who was up to what, but didn’t want to succumb to the social media revolution. 
Marketing Eye is helping small to medium sized fashion and retail labels with top notch Marketing Consultant, Helen Tirekidis joining the team.