Marketing

Can't Beat It? Join It.
Did you know that around the world, people purchase a mobile phone subscription before almost any other product? Literally after people have fed and supplied shelter for their families, their next priority is having a cell phone.
Start Building Your Search Strategy
Think of your online presence as another physical store location that’s open 24/7. Hypothetically speaking, keeping the doors open will keep your business from losing an increasing large percentage of customers.
8 Growth Gaps to Avoid in the New Year
Bruce Springsteen once said, “A time comes when you need to stop waiting for the man you want to become and start being the man you want to be.”
Your Brain is Lazy

Your Brain is Lazy

Dec 20, 2017 Written by
Let me ask you something. If you go to a bar, and decide you are in the mood for a nice, quality vodka, which would you choose? Grey Goose or Ketel One?
Client of the Week: Applied Global Technologies
Let’s take a quick trip down memory lane. Remember the good old days when your boss was conducting a meeting in the large conference room; you knew when it was about to start because you could hear the squeaking of the wheels as the projector was rolled into the room. Then, the lights would go out and the key meeting points would be hand-written with an expo marker--boy weren’t those the days!
What do you want?

What do you want?

Dec 18, 2017 Written by
Is it just me, or is it really difficult to say exactly what I want?
What's the Difference?
Being a marketer who has a background in public relations, it’s always been very apparent that marketing and public relations overlap all the time. So much so, it becomes blurry where the two differentiate. This makes me wonder, are public relations and marketing evolving into the same department, or is there reasons the two remain separate entities?
Did You Say Yes?

Did You Say Yes?

Dec 13, 2017 Written by
Do you own your own business? Getting a business up and running is a lot of work to do on your own. All entrepreneurs tend to have the same kind of ambitious characteristics. They are driven, goal oriented, self starters and risk takers. But between building your product and getting it out to the public, how do you know when it’s time to begin asking for help?
5 Free Courses to Take Before Starting Your Marketing Career
I get it. Once you finish college you can’t wait to never take another test again. Unfortunately, this just isn’t the reality of the workforce and you will probably be taking many tests for a very long time, especially if you decide to start a career in marketing. But hey on the bright side, attaining more knowledge is never a bad thing, right?
Millennial Marketing
The term “Millennial” has taken a negative undertone in modern western society. Being a generation raised with advanced technology integrated into their everyday lives, it’s difficult to catch a Millennial’s attention in a world with content overload.
Here are 5 ways to catch the attention of Millennial audiences: 
A Smarter, Better Marketing Tactic
Most companies don’t have a large budget to throw at the wall as it pertains to advertising, but rather they are desperate for real, tangible advertising that produces results. This is where remarketing enters the picture. Let’s take a look:
As A Marketer, You Need These 4 Chrome Extensions
Very much like an engine is to a car, technology tools are to marketers. A large portion of my job as a marketer is to make sure that my clients are at the forefront of marketing technology, especially the free ones. Adapting and adopting to new technology is in many cases what keeps your marketing efforts ahead of the competition. Let’s take a look at some of the tools we use that you or your marketing team should be as well…
Why Is SEO So Important?
We’ve probably all heard the term SEO thrown around a lot at this point. The way some people believe in it and others don’t, you’d almost think it was a religion. But to set the record straight, there is a place for SEO and then there is a point where it becomes a money pit. Let’s talk about that fine line:
Tips for Building a Good Resume
Marketing is occurring whenever and wherever throughout everyday life. Whether through advertisements, logos or commercials, we are exposed to thousands of marketing avenues daily. A person’s biggest marketing tool, especially when searching for means to make money, is their resume. Unfortunately, resumes are not as easy as slapping down a few facts about yourself as well as a few jobs you have had in the past. Here are a few tips on how to properly develop a resume that will market your talents effectively:
The Young Marketer's Advantage
I’m sure some of you, experienced marketers, will combat this idea and that’s completely understandable. Our office boasts some of the sharpest young talent around they don’t blink twice when faced with a challenge. So why am I saying this? It’s simple, many of our clients come to us because of our age. Not because of how many years in marketing we have, or how much knowledge we’ve accrued in one area. Here are some reasons why they trust us:
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