As many of us have been told numerous times, “Everyone needs a website”. You will find no argument from me, but perhaps in the 90’s and early 2000’s it was considered cutting edge or industry leading to have a website for your business. However, times have changed and so has the technology that comes along with that.
Nowadays it isn’t enough to just simply have a website up and running. Business owners know better than anyone about the power of constant innovation and gaining a competitive edge. Here are a couple of reasons why you should take an indepth look at your website and all of your other digital marketing channels:
1. Website SEO
- Search Engine Optimization
- Instagram | Twitter | Facebook | Snapchat | Pinterest | Etc.
3. SEM or Display Ads
- Search Engine Marketing
Maintaining activity on most if not all social media platforms is critical because it is free and easy to use, widely utilized by most of the general population, and vastly beneficial to a website's ranking and quality score on Google.
Search Engine Marketing and Display Ads are a quick way to not only advertise to target audiences effectively, but also to boost your website’s Google ranking.
For those who say that your ranking doesn’t take precedence in your marketing plan, over 90% of consumers who use Google don’t click on any links past the first page of the results.
In case you’re skeptical of that statistic, ask yourself and anyone around you how often they click on a link past page 1 of a Google search!
Thanks for reading!!
For More Information on How Marketing Eye Can Help Your Business Visit www.marketingeyeatlanta.com or call our Atlanta office at 404-626-8070