Blog Author Mellissah Smith - Page 48
Mellissah Smith
Mellissah Smith is a marketing expert, author, writer, public speaker and technology innovator. Having worked with more than 300 companies across technology, medical device, professional services, manufacturing, logistics, finance and health industries, Mellissah has a well-established reputation as an experienced marketing professional with more than 20 years experience. As the founder and managing director of Marketing Eye, she has taken the company from startup to a multi-million dollar enterprise with offices in Australia and the US. Mellissah is also the Editor in Chief of Marketing Eye Magazine, a quarterly magazine that cover marketing, entrepreneurship, travel, health and wellbeing. #mellissah #marketingeye
Tuesday, 08 September 2015 06:47
Atlanta Marketers, have you heard of all of these new marketing tools?
The world keeps changing. I use to hate change but as a marketer I have learned to love it. Move my seat one day to another, I am all ready to get up and look at the new perspective that is put in front of me.
I use to love a PC but my team wanted Mac's because they were sexier, so I reluctantly changed last. Now, I have no idea how to use a PC and my Mac is joined at my hip.
I use to love a PC but my team wanted Mac's because they were sexier, so I reluctantly changed last. Now, I have no idea how to use a PC and my Mac is joined at my hip.
Published in Marketing
Tagged under
Monday, 07 September 2015 20:14
Why marketing in Georgia needs to lift its game
There is so much to love about being headquartered in Atlanta, Georgia.
The peaches, the honey, the friendliness, the cost of living and the people. Not so much the Grits but I think that's an acquired taste a bit like vegemite.
With so many Fortune 500 companies headquartered here; The Home Depot, UPS, The Coca-Cola Company, Delta Airlines, Aflac, The Southern Company, Genuine Parts Company, First Delta Corporation, AGCO, Rock Ten Company, Sun Trust Banks, HD Supply Holdings and I could really go on and on - but I think you get the picture.
The peaches, the honey, the friendliness, the cost of living and the people. Not so much the Grits but I think that's an acquired taste a bit like vegemite.
With so many Fortune 500 companies headquartered here; The Home Depot, UPS, The Coca-Cola Company, Delta Airlines, Aflac, The Southern Company, Genuine Parts Company, First Delta Corporation, AGCO, Rock Ten Company, Sun Trust Banks, HD Supply Holdings and I could really go on and on - but I think you get the picture.
Sunday, 06 September 2015 18:42
I have had a change of heart regarding bad behavior
I can't believe I am saying this only a few days after I reminded my blog readers that I refuse to reward bad behavior - that I am in fact, not going to put any more energy into someone who I can't change or rectify their bad behavior. At some stage, people just won't change. They will laugh it off and pretend it didn't happen.
Published in Management
Tagged under
Saturday, 05 September 2015 08:42
Is it possible to beat a business bully?
This week I encountered a business bully, except it was personal and they just happened to also be a business person. Someone with deep pockets who tried to "scare me" as he put it. He finally apologized but I have thought deeply about how often in my career this has happened, largely because I am a woman or a small business owner. There are a lot of dishonest people around. People who deliberately don't pay bills as they know it costs more to sue someone, or those who are just not nice people and want to be bullies because they get kicks out of it.
I use to be scared. I use to get anxiety over it. I use to fall apart and perhaps even shed a few tears.
I use to be scared. I use to get anxiety over it. I use to fall apart and perhaps even shed a few tears.
Published in Management
Tagged under
Friday, 04 September 2015 11:47
How to get your marketing team working at an optimum performance
Wow! I mean wow! I just arrived in the office in Atlanta and I am completely and utterly amazed at the talent and sheer determination of our Marketing Eye team in Atlanta.
They are not only the best looking team in all of Atlanta, they are also the smarter and most competent.
Who would have thought that they could put together a team like this all by themselves and start running the business like I always dreamed it would be run.
They are not only the best looking team in all of Atlanta, they are also the smarter and most competent.
Who would have thought that they could put together a team like this all by themselves and start running the business like I always dreamed it would be run.
Published in Marketing
Thursday, 03 September 2015 19:27
Live your life on your own terms
If I had a magic ball, I would look deeply into it and thin hard about what it was that I wanted to get out of life.
This morning I had breakfast at The Mercer Kitchen in Soho with my friend Kristina Karlsson, you know that phenomenal businesswoman who blows every other Australian businesswoman out of the water.
This morning I had breakfast at The Mercer Kitchen in Soho with my friend Kristina Karlsson, you know that phenomenal businesswoman who blows every other Australian businesswoman out of the water.
Thursday, 03 September 2015 19:16
Is it good for you to be passionate?
Bad relationships happen. They are inevitable. Particularly when you have been around for a while.
The more passionate you are about a person or anything really, the more it affects you and sends you a little crazier than normal. But mostly, logic comes back into play and you tend to correct whatever it is that went wrong.
The more passionate you are about a person or anything really, the more it affects you and sends you a little crazier than normal. But mostly, logic comes back into play and you tend to correct whatever it is that went wrong.
Published in Mellissah Smith
Thursday, 27 August 2015 20:11
Saying goodbye to 41
I am saying goodbye to being 41. It's not a sad day, it's one that I am celebrating. Why not? It's been a big year and full of surprises. I have learned more than I expected. My true friends have come out in spades and ensured that they have been there for me for both the good times and a few of the bad times.
Published in Mellissah Smith
Tuesday, 25 August 2015 18:31
Never give away everything
Please keep your pants on, and never give away everything, it's as simple as that.
Too many entrepreneurs get so desperate that they give away the kitchen sink when in fact all their prospect wanted to know was that they could do a good job.
As an entrepreneur, it's hard to start a business and to keep it going year-after-year profitability creating value and jobs. But many do so very successful, and yet those who fail seem to do so falling often on their own sword.
Too many entrepreneurs get so desperate that they give away the kitchen sink when in fact all their prospect wanted to know was that they could do a good job.
As an entrepreneur, it's hard to start a business and to keep it going year-after-year profitability creating value and jobs. But many do so very successful, and yet those who fail seem to do so falling often on their own sword.
Published in Management
Tagged under
Sunday, 23 August 2015 18:49
A few things every company should consider before choosing an agency
For the past 3 weeks I have been quite sick and this has made it quite incredibly hard to be able to work at a pace that is acceptable in my business. Fortunately for me, the team has been running seamlessly and have continued to grow and prosper.
Due to our inherent need for a number of new positions to be filled due to our high growth company, we have to be very careful what clients we take on for now and the future.
Due to our inherent need for a number of new positions to be filled due to our high growth company, we have to be very careful what clients we take on for now and the future.
Published in Marketing
Tagged under