Blog Author Mellissah Smith - Page 136
Mellissah Smith
The Odds On Winning A Car At A Charity Function
Last Friday I was kindly invited by one of my best friends to attend the Long Rugby Breast Cancer Charity Lunch held at the Hilton Hotel in Sydney. There are many things dear to my heart and breast cancer and the effects of it are one of them.
Campaign of the Year
The campaign is one of the most ‘in your face’ campaigns to corporate that I have seen that doesn’t involve abuse, alcoholism or cigarette smoking.
Big Corporates Know When To Support An Event
It always amazes me that from the corridors of a big corporation that consistently moves with the times, that they in fact always know what to support and what not to. Does the CEO talk to other CEO’s to see what they are doing, or are the marketing departments so switched on that they just don’t miss a beat?
Melbourne City Council – You should be ashamed of yourself!
Having read the Herald Sun on Thursday, I have to say, I can’t help myself!
Every Child Deserves The Chance To Shine
A couple of years ago, I was invited to be an Ambassador for Ozchild (www.ozchild.org.au).
Ozchild has a history of helping children from underprivileged environments since 1851 and now has a group of 500 volunteers and around 170 staff.
The Truth About SME’s Right Now
Yesterday I was asked the question about what are the concerns of small to medium sized businesses when it comes to marketing right now.
The truth is only they know, however I have a good gauge having spoken with more than 100 small to medium sized businesses in the last month.
Word-of-mouth marketing
Many businesses are turning back the clock and placing a greater emphasis on traditional word-of-mouth marketing and the latest social networks to grow their market share.
Marketing a startup business
Having been in business for 10 years and totally absorbed by the businesses I already own and operate, I have had little time to think of anything else.
But like a well oiled chain, most of my businesses operate fairly efficiently and effectively without my daily input. These days I am more a problem solver than a day-to-day runner of the business.
Accountants Do The Numbers!
They are the people we entrust with our finances. All day, every day they tap numbers into their calculators reducing our taxes, finding ways to maximise our financial futures and giving us valuable advice on our financial situation.
Living the dream – I mean brand
I have a good friend who always talks about ‘living the dream’. He arrives at a friends house, they go “what have you been up to?”, he replies “Living the dream”. Actually, you can pretty much ask him anything and the reply is always the same. Go figure.