Marketing Eye

Blog Author Mellissah Smith - Page 106

Mellissah Smith

Mellissah Smith

Mellissah Smith is a marketing expert, author, writer, public speaker and technology innovator. Having worked with more than 300 companies across technology, medical device, professional services, manufacturing, logistics, finance and health industries, Mellissah has a well-established reputation as an experienced marketing professional with more than 20 years experience. As the founder and managing director of Marketing Eye, she has taken the company from startup to a multi-million dollar enterprise with offices in Australia and the US. Mellissah is also the Editor in Chief of Marketing Eye Magazine, a quarterly magazine that cover marketing, entrepreneurship, travel, health and wellbeing. #mellissah #marketingeye
Thursday, 14 January 2010 20:01

All by myself

It’s a lonely existence out there for an entrepreneur, particularly one that owns a business all by themselves without a business partner to share their highs and lows. There is nothing like sharing information with someone who is there living and breathing the same things you are.
Saturday, 16 January 2010 19:56

A Call-Out for Startup and Small Businesses

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Opportunity




Marketing Eye is looking for 10 Melbourne and 10 Sydney companies that are in a startup or small business phase looking for high-growth.
Over the years, I have always thought being friends with your competitors is a very grey area. It’s grey because there is a limit about what you can share with them about your business whether you are best friends or not.


It’s happened to all of us at some point, where we are at a meeting and have lost our train of thought, forgotten the name of our colleague or the person we are meeting with, or just forgotten important details that we really need to remember.
Aaaahhh! The little blue box. Every girls dream. Tiffany’s has created a brand that has thousands of people paying a fortune for a stainless steel keyring with its logo on it, just to get the little blue box and any item that is remotely affordable with a Tiffany’s stamp on it.
Tuesday, 19 January 2010 19:40

Prince William – fancy some brand advice?

I really don’t have too much to say about Prince William other than the fact he looks like a lovely chap, someone that perhaps I could head to the pub with on a Saturday, down a few pints and then head home.
Tuesday, 19 January 2010 19:36

Time to take a new look at your website

Is your website costing you money or making you money? Does it depict what your brand is trying to communicate? Are prospects spending time on your site? Is there more you could be doing to improve your website? Do you know what pages prospects are interested in and which ones they are not?
Wednesday, 20 January 2010 19:35

Time to step up to the mark

Whilst tennis players are getting through their first round, they all know that to keep on making it through to the finals, they need to step up to the mark.
Monday, 25 January 2010 19:22

Small Businesses Soaking Up The Sun

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If I look happy – I am! Who wouldn’t be sunning themselves in Byron Bay? For 3 days, I have soaked up the sun, shopped, swam, ate, drank and done business with local Byron Bay residents.