Marketing Eye

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Marketing Eye Atlanta

Marketing Eye Atlanta

The Marketing Eye Atlanta team has a combined 35+ years experience in marketing and communications. Marketing Eye Atlanta is well-known for high performance, technology-driven marketing campaigns that deliver results. The team members are experts in all facets of the marketing mix including strategy development, content marketing, branding, website development, public relations, social media, digital marketing, SEO, lead generation, direct marketing, etc.
Thursday, 01 February 2018 14:04

Issue 1

The Magazine

The Marketing Eye Magazine is every business’ connection into the marketing world, offering them invaluable information and insight into advertising, entrepreneurship, finance, travel, technology, and general lifestyle.  This magazine is a critical tool for small to medium-sized companies who are looking to grow, expand their marketing capabilities and are seeking success in all aspects of their business.
 

Valuable Business Advice

Issue 1 of the Marketing Eye Magazine dives into a diverse array of topics and articles, all of which are able to provide helpful guidance to advancing your business and all around changing your company for the better.  Learn about the 21 traits that define a successful entrepreneur, and then read from the perspective of Marketing Eye’s own founder, Mellissah Smith, on entrepreneurship.  Through the article she will tell you the story of her own success and the creation of Marketing Eye, as well as what she sees for the future of the company.  This issue also looks into the difference between marketers who are part of Generation X and those apart of Generation Y, and how social media has changed the field of marketing completely. This article touches on the importance of moving with the times and how to adapt your marketing strategies in response to new innovations in technology.  Another article will provide you with an easy to understand guide on how small businesses should utilize social media for exposure.
 

Thoughtful Personal Guidance

Other than giving business advice, the Marketing Eye Magazine also offers personal advice on issues that everybody faces in the working world.  Some of such issues that are talked about in segments of the magazine are; how to effectively balance your work and personal life, how to deal with egomaniacs while conducting business, or even how to use yoga in order to relieve stress.  All the information provided will allow you to both be a more successful and efficient individual, and enable you to grow and advance your business in a logical way.

 

Thursday, 07 June 2018 16:08

Issue 1

The Magazine

The Marketing Eye Magazine is every business’ connection into the world of marketing, offering them crucial information and advice into advertising, entrepreneurship, finance, travel, technology, and general lifestyle. This magazine is a necessary tool for small to medium-sized companies who are looking to grow, expand their marketing capabilities and are seeking success in all aspects of business.

Valuable Business Advice

Issue 1 of the Marketing Eye Magazine dives into a wide range of topics and articles, all of which are able to provide helpful insights to advancing your business and all around evolving your company for the better. Are you thinking of having a company event? If so, you can learn about the six best ways to plan your business events in an article or take a look into how one company has completely reinvented their approach to business to business relationships, and see how your company may do the same. This issue also looks into how change is not something to be afraid of, but rather something that can affect your business in a positive way, and one article gives advice exactly on how you can benefit your company through change.

Thoughtful Personal Guidance

Other than giving business advice, the Marketing Eye Magazine also provides its readers with personal advice on issues that they will surely face in the working world. Learn how to never stop believing in yourself through hard work and grit in order to find success, or you can read into the best ways to follow your own path, utilizing independence. You can even read about other people’s success stories, such as architect, Amnon Weber. Whatever you may be looking for, all the information provided will allow you to be a more successful individual, and enable you to grow and advance your business in the best possible way.


Wednesday, 07 February 2018 14:09

Issue 2

The Magazine

The Marketing Eye Magazine is every business’ portal into the marketing world, offering them effective information and insight into advertising, entrepreneurship, finance, travel, technology, and general lifestyle. This magazine is a critical tool for small to medium-sized companies who are looking to grow, expand their marketing capabilities and are seeking success in all aspects of business.

Valuable Business Advice

Just like Issue 1, Issue 2 of the Marketing Eye Magazine also looks into a huge array of topics and articles, all of which able to provide helpful direction to advancing your business and all around changing your company for the better. When you read Issue 2, you will immediately be told the five reasons that remarketing strategies work and how easy it is to bring customers back to your business. This issue also gives crucial advice on how to generate leads through social media platforms such as Twitter. Not only this, but you can also learn the best way to maximize your content strategy in order to market even more successfully. You may even read an exclusive interview with television personality, Sami Lukis, where she talks about being a modern, independent women in the working world.

Thoughtful Personal Guidance

Other than giving business advice, Issue 2 also provides its readers with valuable personal advice on issues that they will surely face in the working world, as well as how they can achieve personal growth. In this issue, we include lessons from ten successful entrepreneurs who can all be used as role models for anyone. You can learn from their success and apply it to your own life. Another article focuses on the importance of having a success-based philosophy and what you should do to make yourself one. Finally, learn about the characteristics of a great leader, and see if you can teach yourself these characteristics. Every piece of information in Issue 2 will help you grow personally, and can be applied to your work life or your business.

Wednesday, 07 February 2018 14:09

Issue 2

The Magazine

The Marketing Eye Magazine is every business’ link to the marketing world, giving them helpful information and insight into advertising, entrepreneurship, finance, travel, technology, and general lifestyle. This magazine is an invaluable tool for small to medium-sized companies who are looking to grow, expand their marketing capabilities and are seeking success in all aspects of business.

Valuable Business Advice

Issue 2 of the Marketing Eye Magazine inspects a huge array of topics and articles, all of which are able to provide helpful advice in advancing your business and all around changing your company for the better. Look into how the world is constantly changing and how, as a result, investing in emerging markets is a beneficial idea. Furthermore, learn about how technology is creating innovation among companies and how you can use this to your advantage. Read about the true story of how three risk management experts were able to save multiple companies millions of dollars, or how to incorporate gamification into your company to promote health and wellbeing. You can even take a look at the hottest new gadgets being released into the world.

Thoughtful Personal Guidance

Other than giving business advice, Marketing Eye Magazine also provides plenty of valuable personal advice on issues that everybody will face in the working world or can use to further their own growth. For instance, in Issue 2, learn about the loyal customer and how to appease them, or how powerful reliability can be and how to become more reliable to those around you. You can even look at some of the most stress relieving, relaxing places to go in Atlanta in order to just forget about work for a little while. Hopefully through reading Issue 2, you will be both a better individual, and your business will become more successful from the advice provided.

Wednesday, 07 February 2018 14:13

Issue 3

Wednesday, 07 February 2018 14:13

Issue 3

Friday, 15 September 2017 17:12

Guerrilla Marketing Is Very Much Alive

We are used to having information thrown at us everyday, that at some point, we zone out and stop absorbing it all. Guerrilla Marketing is an advertising strategy that focuses on low-cost unconventional marketing tactics. It is about taking the consumer by surprise, making an indelible impression and creating copious amounts of social buzz. 
Wednesday, 21 September 2016 17:22

Are You Sick of Marketing?

More to the point, are you sick of doing your own marketing and not focusing on your business? In every business development meeting I have, I always ask “who’s doing your marketing now?” Often I hear that the founder is performing all if not most of the current marketing activities. Nine times out of ten they are trying to: run the business/grow the business, manage staff, manage payroll, come up with new product ideas, and more, all while doing what they can with marketing. It’s too much for a growing business.
Friday, 12 August 2016 08:58

How To Be the Lady Gaga Of Your Industry

One of the most important things we all strive for in the business world is standing out from the crowd. We want our audience to be able to differentiate us from the competition and, well, we want to be Lady Gaga. Let’s face it, we may not want to wear meat to corporate events but we want to be memorable and instantly recognizable. Lady Gaga has refined that skill to a tee. Here is what you can learn from her:
You may have noticed, people live on their devices, I know I feel like I’m missing an arm without my cell phone. 82% of buyers research you online before they take action, be it buying your product or service or calling you to schedule a demo. This means your digital presence has to be up to snuff.

There are lots of great ways to help generate leads through your website. Having someone opt in by giving you their “almighty” email address can be very powerful. Previously we posted about subscribe boxes and pop up email collection apps but there are tons of ways to get someone to opt in and make it fun at the same time. One of my favorites is a quiz.
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