Expert Marketing Blog - Page 62

I like a good a biography, but to be honest, I wasn't expecting too much from "True Love" by Jennifer Lopez as she isn't exactly my favorite singer/actress/entertainer. 

I don't dislike her, but I feel that she is a bit too stereotypical "famous" for my liking and it has taken away from the talents that she has.

Like all good stories, Jennifer's is a rags to riches tale. In fact, she grew up in the Bronx and now is as far from the Bronx as any one person could be.

I bought her book because it was sitting on the shelf and I had all the other books that I could possibly want to purchase at the airport newsagency already on my shelf. 

I picked it up reluctantly, but was pleasantly surprised as I flicked through page after page. 

What I learned:

It's no secret that Marketing Eye is on an aggressive growth path. During the past 2 years, there has been a surgence in companies realizing that they need an outsourced marketing department to take their businesses to the next level.

Our positioning in the market, and evidence of high quality work and client successes, has kept us in good stead.

Life is about telling a story. It is about story creation. It is about living like there is no tomorrow. Even when life slows down, when children take a chunk of your patience and when time seems limited, life is there to be loved. Love your children, your family, your friends, work and colleagues and tell stories of how each and every one brings out the best in you.

Your life is your brand. Your business is your brand. And you can direct it in in any way you see fit to deliver your personal message.

At Marketing Eye, we appreciate and learn from the world around us, particulatly the marketibg world. We are inspired by creative campaigns in our environment by our fellow marketers.

Here are some of the Marketing Eye Melbourne office’s favourite recent marketing campaigns.

Max Gross started an internship with Marketing Eye in January this year. 

During this time he has worked on a number of things; marketing strategies, market research, social media content calendars, Pinterest and he even designed his own vision board.

He is incredibly enthusiastic and always willing to put up his hand for any task that may need to be done.

Last week a Marketing Manager asked for his assistance in helping a client increase their connections on LinkedIn with people that they could potentially do business with.

The results blew my mind...